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Q: concept of strategic fit and reach in strategic thinking in a business context ( No Answer,   0 Comments )
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Subject: concept of strategic fit and reach in strategic thinking in a business context
Category: Business and Money > Advertising and Marketing
Asked by: grantw-ga
List Price: $50.00
Posted: 09 Mar 2005 00:04 PST
Expires: 10 Mar 2005 04:47 PST
Question ID: 487230
I am looking for information dealing with the concepts of strategic
'fit' and 'reach' as innovations in strategic thinking.

Request for Question Clarification by omnivorous-ga on 09 Mar 2005 19:38 PST
Grantw --

Is there a particular framework (or even timeframe) within which you
want to examine this issue?  For example, do you want to deal with
Porter's concepts?  Or issues raised since 1990?

And how important is the literature on acquisition failures?

Best regards,

Omnivorous-GA

Clarification of Question by grantw-ga on 09 Mar 2005 22:14 PST
Omnivorous
I am investigating the degree to which the concepts of 'fit' and
'stretch' have been innovations in strategic thinking. To this order I
think that the work of both Porter and Hamel and Prahalad is important
as well as any other studies or commentaries that may have relevant
input. The relevant time frame is not too important as long as it
falls within the bounds of 'recent' (say last 15 years or so)
developments in strategic thinking.
I do need your input rather urgently as I would need to consider your
input by tomorrow at the latest.
Thanks for the assistance!
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