I need to put together a pre approach letter that will be sent to
people ages 40 to 80.....home values $250,000 and up.....net worth of
$500,000 or more...This letter will be to ask if one of our brokers
can visit with them to discuss moving some of their investments into
safe higher yielding things like equity indexed annuities.  I've been
told that their are key words and phrases that make letters more
effective....can you find me an individual or firm that can help me? 
thanks, randy