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Subject:
Use of expired Trademark
Category: Business and Money > Advertising and Marketing Asked by: googans-ga List Price: $10.00 |
Posted:
18 May 2005 11:37 PDT
Expires: 17 Jun 2005 11:37 PDT Question ID: 523002 |
Several years ago I used to work for a small company, let's call it "Rotten Smelly Pies, Inc.", and the company had "Rotten Smelly" registered with the US Patent and Trademark Office (USPTO). Well the company is no longer in businees, the corporation is listed as dissolved in the state incorporation database, and according to the USPTO the "Rotten Smelly" trademark expired over a year ago, and is listed as "dead". I now have my own company (let's call it "My Good Pies, Inc."), and would like to register the "Rotten Smelly" tradename to use in my advertising. I would like to state in my advertising that I used to work for Rotten Smelly Pies, along with the Rotten Smelly name, and that I am now providing the same products and services that they used to. So is it safe for me to assume that my use of "Rotten Smelly" is legal and okay since they are out of business, and no longer have the trademark registration? Or is it possible that they may come after me via legal action? |
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Subject:
Re: Use of expired Trademark
Answered By: hagan-ga on 18 May 2005 12:57 PDT |
As long as the "Rotten Smelly" people haven't used the mark in the last three years, you should be okay. From http://www.ohiobar.org/pub/lycu/index.asp?articleid=251: "Q.: How is a trademark abandoned? "A.: A trademark is abandoned, and the owner no longer has exclusive trademark protection, if the owner of the mark deliberately stops using the mark in commerce, makes no attempt to preserve the mark, or fails to monitor proper use of the mark for a continuous period of three years or more. "Q.: What happens to a trademark once it is lost? "A.: If the trademark is lost due to abandonment or non-use it becomes available for a new owner to begin the registration process. If the trademark becomes generic and enters the public domain it becomes available for use by the general public." The expired registration is not dispositive. You don't absolutely *have* to register a trademark in order for you to own it. All you have to do is use it regularly in your business. However, it is highly recommended that you do register it with the USPTO. According to the USPTO, "[y]ou can establish rights in a mark based on legitimate use of the mark. However, owning a federal trademark registration on the Principal Register provides several advantages...." including a legal presumption that you own the exclusive rights to the mark. http://www.uspto.gov/web/offices/tac/doc/basic/ and http://www.uspto.gov/web/offices/tac/doc/basic/register.htm So by allowing the registration to expire, they have lost the legal *presumption* that they are the proper owners. They can still prove that they are the proper owners, however, if they can prove that they have been regularly using the mark in commerce continuously for the last three years or more. | |
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Subject:
Re: Use of expired Trademark
From: ipfan-ga on 19 May 2005 12:00 PDT |
I agree with hagan-ga, but may I add a couple of points to address your other questions,"I would like to state in my advertising that I used to work for Rotten Smelly Pies, along with the Rotten Smelly name, and that I am now providing the same products and services that they used to." That is a subtly different issue that is not fully addressed by the presumption of abandonment that arises from a three-year period of non-use. That presumption can be easily rebutted by Smelly Rotten by showing some/any use in interstate commerce in the last three years. Are you willing to gamble that they have made absolutely no use for the last three years? Remember--it is a rebuttable presumption of abandonment. That issue aside, under the law of trademark fair use (yes, trademark law has fair use, too), you are free to use their mark in a factual manner to describe the fact you used to work for them--even if they still have a protectible interest in the mark. I will look up and post a link to the seminal Terri Welles case that talks about nominative fair use later, unless someone else beats me to it. |
Subject:
Re: Use of expired Trademark
From: ipfan-ga on 19 May 2005 13:23 PDT |
I always giggle whenever I use the adjective "seminal" to describe the Terri Welles case . . . |
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