Hi misterdotnet,
The fastest way of promoting a website is to advertise it on
leading search engines using their different programs. Depending on
your budget, you can choose your mode of advertising
Google, the #1 search engine has a program called Google AdWords
(http://adwords.google.com) which is the quickest way to start getting
visitors to your site.
Other search engines have their own pay-per-click programs.
You should optimize page design, text and meta tags for best ranking
with search engines. Create "doorway pages" for specific search
engines. A word of caution - doorway pages are considered to be
cheating, and you can be penalized if found out.
Register your site with the major search engines individually. For
smaller engines and FFAs, use automated scripts
Advertise your site on other websites, which are visited by your
clientele.
Especially for smaller or local businesses, link exchange is a great
way of getting your site known to the world. It is pretty similar to
banner advertising, but without the immense cost. The catch: You have
to display banner ads on your site, too.
Once you have a website, you can use print media to direct people to
the website for more information. Your website will not replace print
media, but work in conjunction with it.
You can also post your link to newsgroups.
Follow the above, and you'll start getting lots of visitors in no time
Cheers,
aditya2k
Search strategy
promoting websites |
