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Q: US TV Cable Networks - Cost/Revenue structure analysis ( No Answer,   0 Comments )
Question  
Subject: US TV Cable Networks - Cost/Revenue structure analysis
Category: Business and Money > Advertising and Marketing
Asked by: aldomalibu-ga
List Price: $200.00
Posted: 07 Jun 2005 19:32 PDT
Expires: 07 Jul 2005 19:32 PDT
Question ID: 530646
US TV Cable Networks - Cost/Revenue structure analysis
On average, what would be the ratio (in the business model of, for
instance, "The History Channel" or "Discovery") between the gross
advertising revenues received (for a one hour time slot) and the "cost
of programming" for that same time slot -- e.g. if "The History
Channel is nationally broadcasting the Program "ABC" (a re-run) from
6pm-7pm on Wednesdays, and if they receive an aggregate of $100,000
for all paid advertising during that same one hour time period, what
would they consider to be an acceptable "amortized" cost for that
Program, "ABC."
I need all source details.
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