First, the site you linked to has some rather ... sketchy info itself:
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"I think Birch's statistics are probably as accurate as any. His survival rates:
? First year: 85%
? Second: 70%
? Third: 62%
? Fourth: 55%
? Fifth: 50%
? Sixth: 47%
? Seventh: 44%
? Eighth: 41%
? Ninth: 38%
? Tenth: 35%
"Once you've hit five years, your odds of survival go way up," Birch
said. "Only two to three percent of businesses older than five shut
down each year." "
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Doing the math using Birch's statistics, here are the non-survival
rates from years 5-10
from year 5 to 6: 50% to 47% is a 6% drop.
Perhaps that sounds odd, but imagine 100 businesses. 50% have not
survived to year 5, so there are 50 left. If by year 6 there are only
47% surviving then there are 47 left in year 6. A drop from 50 to 47
is a 6% drop.
from year 6 to 7: 47% to 44% is a 6.4% drop
year 7 to 8: 44% to 41% 6.8%
8 to 9: 41% to 38% 7.3%
9 to 10: 38% to 35% 7.9%
So as you can see, the failure rates are far larger than Birch
suggests (using Birch's own data), and the Birch character is supposed
to be the expert on the matter.
The lesson? Learn how statistics are often missused and learn to make
reasonable arguements using reliable data.
Now, as far as reliable data goes, you will find no better source than this:
http://www.sba.gov/advo/stats/sbfaq.pdf
Scroll down to page 2 and look at "What is the survival rate for new firms?"
They claim that 2/3 survive 2 years and 1/2 survive 4 years. Further,
they claim 1/3 that closed said the firm was successful at closure.
They don't however specify that 1/3 of new firms are successful when
they close, so I'm not sure that would be the case (be sure when
reading statistics that you don't read what they don't say... they are
often purposefully or unknowingly deceptive).
It is also good to find multiple statistics using slightly different
but similar numbers (this means that they used different sources of
information but found similar results). The USAToday article has
similar (yet more specific) numbers as the SBA site.
I think the 90% number came out of thin air, although it might be
closer to reality if you define small business in a more liberal way.
Many people today claim to have started their own business when they
become self employed through a large business such as Amway or
Primerica. Although some become very successful in these ventures,
almost all fail in the first year or 2. I doubt these self employed
people are counted in the "small business" category when the better
looking statistics were created. |