The AAMI Girl
Asked by: suhima-ga
List Price: $20.00
05 Jul 2005 20:38 PDT
Expires: 04 Aug 2005 20:38 PDT
Question ID: 540402
What is the name of the girl who appears at the end of every AAMI TV advertisment (the smiling telephone operator)? The ad has been playing on Sydney FTA TV heavily at least all of this year and I think she also appears on some of their logos.
Re: The AAMI Girl
Answered By: jackburton-ga on 06 Jul 2005 07:05 PDT
Hi suhima, The girl in the AAMI television ads and on the logo is called "Georgia Tiepperman", and she is registered with the VisionsMCP Modelling & Casting Agency. You can see a picture of her on the VisionsMCP website: http://www.visionsmcp.com.au/photo_gallery_f.asp?page=5 (see top left) A Google Image search for [ AAMI +girl ] lead me to the AAMI logo on the homepage of the VisionsMCP website. I trawled through all the female models in the Photo Gallery section, but as I was not sure if Georgia was the right person I emailed VisionMCP to verify. They confirmed that it was Georgia, and said her hair was cut and dyed for the advertisement. Here are the agency's contact details: VISIONSMCP Pty Ltd PO Box 7388 c/o 479 St Kilda Rd Melbourne VIC 3004 tel: 1300 78 6300 fax: 1300 78 6344 mobile: 0418 590 618 Email:firstname.lastname@example.org I hope this helps!
rated this answer:
Thank you. Excellent quick response.
Re: The AAMI Girl
From: googlenut-ga on 05 Jul 2005 21:51 PDT
Hello suhima-ga, The new "Amy" is discussed in this AAMI press release, but they don't mention her name. MEDIA RELEASE 20 June 2004 AAMI launches renewed advertising imagery http://www.aami.com.au/about_aami_insurance/aami_news_centre/pdf/press_releases/press_release_renewed_advertising_media_180604.pdf ?We began our search approximately 12 months ago and considered approximately 200 local and overseas candidates. We needed to find someone who conveyed a friendly, approachable and credible presence ? those being the same attributes we want customers to associate with the AAMI brand. ?Also, it was important that the successful candidate was not well-known, as she had to be unique to AAMI, without strong association to any other brands. Also, she had to be someone who would appeal to people of all ages, taking into account AAMI?s broad target market. ?The new Amy is Victorian and in her mid-20s, and was found to have all the right qualities to help lead the AAMI brand forward. ?She will make her first public appearance in our advertising when we launch AAMI Flexi-Premiums? nationally in June." You may consider contacting the public relations person listed at the bottom of the page, or perhaps one of the other researchers can come up with her name. Googlenut
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