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Q: 70's fashion ( Answered,   0 Comments )
Question  
Subject: 70's fashion
Category: Miscellaneous
Asked by: peanut1-ga
List Price: $2.00
Posted: 15 Aug 2002 21:50 PDT
Expires: 14 Sep 2002 21:50 PDT
Question ID: 55131
who was the designer or inventor of dittos brand jeans?
Answer  
Subject: Re: 70's fashion
Answered By: pinkfreud-ga on 15 Aug 2002 22:36 PDT
 
Dittos were among the first "must-have" label jeans. The craze for
Dittos started in California (like most crazes!) and spread across the
United States and even, to some extent, to Europe.

Here's a link to a scan of two old Dittos ads, showing the stylish,
colorful trim on the back that made the jeans so popular back in the
days of disco, Earth Shoes, and polyester leisure suits:

http://www.yesterdayland.com/images/popopedia/shows/fashion/fa1282.jpg

Dittos jeans and sweaters were designed in 1978 by Aron Art Lasky,
owner of Air'n Art Designs in California, according to the Air'n Art
Designs Web site. Lasky appears to be an incredibly versatile designer
whose work extends far beyond fashion. According to Air'n Art:

"Aron has been designing and fabricating solutions for a multitude of
entertainment and industry challenges for over twenty years!
Animatronics for Walt Disney; Fashion for Dittos of California;
Prototype toys for Worlds of Wonder; Movie props and special effects
for Stan Winston Studios; Videocassette marketing design for NCB
Entertainment; Trade show booth and theme park shows for the Themed
Entertainment industry...Museum showcases and interactive displays;
Commercial and graphic design for commercial and private businesses;
Website design and creation for businesses in the Los Angeles area;
Computer aided design and 3D modeling; Photography and photographic
arts, to name a few. "

http://www.aartdesigns.com/Contact/Contact.html

http://www.aartdesigns.com/Clients_and_Projects/client_and_project_roster.htm

Google search strategy:

"dittos" + "jeans" + "designed by"
://www.google.com/search?hl=en&ie=UTF-8&oe=UTF-8&q=dittos+jeans+%22designed+by

Best regards,
pinkfreud

Request for Answer Clarification by peanut1-ga on 19 Aug 2002 10:48 PDT
I looked at Aron's website but it says he only designed an ehancement
to the jeans in '78.  By that time, Dittos was an established brand. 
I would like to know who came up with the original design back in the
early 70's, around 72 or so.
thanks,
Joan

Clarification of Answer by pinkfreud-ga on 19 Aug 2002 11:02 PDT
Joan,

I'll look around to see whether I can locate any further information
about Dittos jeans, and I'll post it for you if I find anything more.

~pinkfreud
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