I am a 37-yr old white male, and I am lucky that most people remark
that I look like I am still in my 20's.  I am also fortunate in that I
rarely get breakouts and have a nice complexion.  I want to continue
looking younger, but--like most men-- I don't want to spend a lot of
time OR MONEY fussing with skin-care products.

My current skin-care regiment is practically non-existent.  I usually
wash my face w/ a tea-tree or some sort of specialized facial soap. 
After shaving, I occasionally apply pure aloe (directly from the plant
leaf).  But, more often then not, I don't do anything.  No after
shave, no moisturizer, etc.  I am very good about applying sunscreen
on my face whenever I go outside. When I was younger, I used to put on
alpha-hydroxy cream, but I stopped doing that a while ago.

What I am looking for now is to find out what specific brands of OTC
product or products are the most effective at combatting the signs of
aging and are also the most cost-effective.  (I know that certain
brands charge more just for the name and I want to avoid these and get
the best deal.) I am also interested in learning about natural
remedies that are effective and are simple and quick to implement. 
Please devise a lazy man's guide to simple skin care (with specific
product recommendations).

(Please, no references from Men's Health magazine or other
advertiser-driven pseudo information.)

As a footnote, I am very aware that proper nutrition/exercise, and
sun-block are a important to anti-aging.

Thanks in advance!





I am also curious about herbal

Skin aging and wrinkles are complicated process. There is not any one
cause that can be solved with a cosmetic, it is inevitable. Oxygen
depletion, free-radical damage, collagen destruction, reduced cell
turnover, abnormal cell formation genetically predetermined cell
shutdown, hormone loss are some of the many actors of aging. The
combination of these things is the real cause of wrinkles.
If you are 37 and still look like in your 20's I should say you are
one of the rare lucky people in this world.
The men have advantage over women relates to shaving and resulting
cell turnover it produces. If the cost-effective methods are working
for you I will recommend you to continue with what you do in your
daily life. If you want to try one of the popular skin care line in
the market(eventhough they are not very cost-effective) B. Kamins
Male, MD Formulations Men Skin Care may two of your choices.
I hope this information will be helpful.

Thank you for the good advice and info!