Request for Question Clarification by
pafalafa-ga
on
02 Oct 2005 15:44 PDT
Let me tell you a story, taken from memory, so I'm not 100% sure of
the details, but the gist of it is this:
Years ago, Radio Shack sued a company calling itself Auto Shack,
saying the name infringed on the Radio Shack trademark. Auto Shack
did not want to go up against an industry giant in court, and promptly
changed its name.
Sometime later, Radio Shack sued another Shack-named business. This
one fought back, they went to court, and Radio Shack lost!
In all likeliehood, Auto Shack probably could have kept their name as
well, but they chose to avoid the battle.
The upshot of all this is: in my own estimation (as a non-legal
professional...see the disclaimer, below), you would be OK using the
PR book, and mentioning its use in your website or other publicity.
The "not affiliated with" language wouldn't hurt.
HOWEVER, there's nothing stopping PR from filing a complaint. If they
did, you would have to decide to back down and change to another text
(which may not entail a great deal of consequence for you), or fight
them in court.
There are simply no guarantees when it comes to who is going to take
umbrage at what in the business world.
Does that help clear things up?
paf