I would like to find out information for online dating websites and
their companies, particularly in Australia relating to
financial and performance information.
The following is the list of Australian websites that I require information on:
(Assume "http://www." in front of each web address in list)
Category: Australia
1. rsvp.com.au
2. ausiematchmaker.com.au
3. matchfinder.com.au
4. singles.com.au
5. adultmatchmaker.com.au
6. redhotpie.com.au
Category: International
7. adultfriendfinder.com
8. match.com
9. lavalife.com.au
10. personals.yahoo.com
11. eharmony.com
What would i like to know per site:
1.0. Amount spent on Advertising and Marketing.
1.1. If possible, breakdown of areas where spending occured (eg: Tv,
Radio, Magazine, Billboard)
1.2. If possible, their major expenses (i.e. staff, development)
2.0. Revenue per quarter and per annum.
3.0. Total number of members (Catgorized by Male and Female)
3.1. If possible, Total number of free member vs paying members
(Catgorized by Male and Female)
4.0. Where possible, members turnover per day/month/year (Number of
new members signing up VS members leaving)
4.1. Where possible, average lifespan of member's account (paying members)
5.0. Where possible, start-up capital (Include 3 month, 6 month, 12 month)
6.0. Parent company of the website.
7.0. Any additional information that you stumble across and see as
relevant to the finance aspect of dating/matchmaking
industry.
Please cite all sources.
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I understand the potential complexity of the question, so an
estimate, deduction, or a intellectual guess will be acceptable
provided it is feasible and the sources are cited.
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A tip of up to $100 will be provided for excellent answers.
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Thank you for your interest in my question, and please don't hesitate
to ask for clarification. Cheers |