Who's the best at search engine optimization, how do I know who I can trust?

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Request for Question Clarification by pafalafa-ga on 08 Dec 2005 07:30 PST

chaille88-ga,

I've always been impressed with the work that Jill Whalen does, as described here:


http://www.highrankings.com/


Best of all, you can subscribe to her e-newsletter for free, and spend
some time getting familiar with her services, and her view of things,
before deciding if she's the right service for you.

Have a look, and let me know what you think.


pafalafa-ga

Right.. here goes.

First Consider / Common Pitfalls.

If you have dynamic content and especially information that requires
cookies/login then how is the search engine going to view this.

Search engines tend to spider your site then schedule you for another
check. At the point of the next check if the site content hasnt
changed, then the search engine may increase the interval between its
next checks. If your site frequently has updated content, and other
sites on google frequently link to these pages, then the search engine
will reduce the interval between checks.

META Keywords/Content - Remember to place relevant keywords in your
html tags. Non relevant keywords may damage your search weighting.

robots.txt - in a lot of cases you can place a robots.txt in the
docroot of your webserver to tell the search engines specifically
which pages to spider. However, it is generally best to ensure you
link internally within your site.

Sitemap - Link to a sitemap on the index page of your site (first page
the search engine will hit). Make this a standard link to the sitemap
page, avoid javascript. The sitemap page can be dynamic, but once
again avoid javascript links. Soon enough the search engines will
spider every non secure page on your site!

Dubious Solutions

Mod Rewrite - This apache module allows you to rewrite URI's 

e.g http://www.test.com/test/My_Category/My_New_Product/226/ may be
rewritten to http://www.test.com/test/products.php?id=226
This would allow a search engine to have more search hits on the url
itself... however i have yet to decide if the advantages are worth it
for the problems.


As far as search engine optimisation goes, submit your link to Google,
wait out the sandbox period.. there are premium services also which im
sure will speed up the process.

There is a great SEO (Search Engine Optimization) company called Blast
Engine.  It is located at:

http://www.blastengine.com

Blast Engine has a one-time plan as well as a monthly plan.  The
monthly plan is $9.95.  They have a claim of submitting your listing
to over 1,000,000 directories.  I'm sure they submit your information
to tiny directories that hardly anyone visits.  But, they also submit
to the big guys (Google, Yahoo, MSN, Excite, Lycos, etc).  I have
noticed results since I started about 20 days ago.  They resubmit your
listings with the monthly plan.  They also provide a service for
monthly subscribers called Website Surveillance.  This monitors your
site to make sure it is up and running.  Their system checks your
website every 5 minutes.  If there is ever a problem, you will receive
an e-mail or a SMS text message to your cell phone to notify you. 
Blast Engine says Website Surveillance doesn't use bandwidth and it
doesn't register hits on a website counter.

I hope this helps you.  This service is working pretty well for me.

JayNick

This site offer a free limited keyword standings and some great articles:
http://www.websitetrafficbuilders.com

Ask them for their free 90+ page SEO ebook.