|
|
Subject:
Sports Energy Gel Market in the U.S.
Category: Business and Money > Small Businesses Asked by: highpointrunner-ga List Price: $200.00 |
Posted:
26 Dec 2005 09:24 PST
Expires: 25 Jan 2006 09:24 PST Question ID: 609836 |
Good Day! I'm developing a business plan for a sports energy gel company. I'm just starting and I need some industry information such as market size, main competitors(U.S., Canadian, elsewhere),industry overview, annual sales of main competitors, or just about any market analysis and market segmentation information, etc. It would be great to obtain some information/financials, etc. from companies such as Power Gel, Clif Shots, GU, E-gel, etc. If possible I would basically like to find hard numbers on the value of the market in the U.S. and maybe Canada and anything I could include in my business plan to help the bank decide to loan me some money! Best Regards, Matthew |
|
There is no answer at this time. |
|
Subject:
Re: Sports Energy Gel Market in the U.S.
From: tateti-ga on 14 Jan 2006 13:28 PST |
Obviously, the easiest thing is to buy a market report, but they are very expensive. If you cannot afford it, you can bild (or re-build) the picture of the market you are interested on by looking at many report samples and news, press releases, etc. and pick up the little pieces of the puzzle. Have a look to the following links to get those little pieces that I am talking about: http://www.canadean.com/richtext.asp?page_id=3&content_id=74 http://biz.yahoo.com/bw/051215/20051215005043.html?.v=1 http://www.nutraingredients.com/news/ng.asp?id=48941-red-bull-provides http://www.marketresearch.com/browse.asp?categoryid=476&g=1 http://www.just-drinks.com/store/products_detail.asp?art=23256&lk=nd02 http://www.the-infoshop.com/study/mt31868-energy-drinks.html Another approach is that you estimate yourself the market size. For example: Population of your market target: How many people are in your market segment (people between 18-44 years? approx. 100'000'000 people in the US (source: http://www.census.gov/statab/www/pop.html ) How many of them play any sport regularly? Let's guess... 5%? That is 5'000'000 people is your potential market How many of them would take a gel energy drink? Perhaps the 20 % of them? That makes 1'000'000 people could be taking gel energy drinks How much does it cost an average gel energy drink? (a) How many drinks does a person would take by year? (b) Multiply (a) and (b)by 1'000'000 and you'll have the estimated annual market in dollars for gel energy drinks in the US. I am certain about the population data, because I took it from the US Census office. Revise my "guesstimations", because I have no idea about how many people are doing excercises or drinking gel energy drinks in the US. I guess you could easily find data to better refine these figures. I hope that you have got the idea behind this excercise of market estimation. Best wishes, Tateti |
Subject:
Re: Sports Energy Gel Market in the U.S.
From: tateti-ga on 14 Jan 2006 13:43 PST |
You can buy the company profile of PowerBar for 29 US at http://goliath.ecnext.com/coms2/product-compint-0000273466-page.html Another idea: go to a public library with access to Dialog databases. Ask the librarian to perform a search for you. She could use the following strategy for market share data: http://training.dialog.com/quick/solutions/4179.html Have a look to the different solutions and select the most convenient for you: http://training.dialog.com/quick/solutions/ Good luck! Tateti |
If you feel that you have found inappropriate content, please let us know by emailing us at answers-support@google.com with the question ID listed above. Thank you. |
Search Google Answers for |
Google Home - Answers FAQ - Terms of Service - Privacy Policy |