Hi,
Interesting question, and to address your last question, "Am I right",
the answer is "no". If it were that easy, then we might as well go
back to META tags and keywords.
Let's look at listing results on Google first. Google's goal, and the
goal of any good search engine is to try to give you (the searcher)
the best answer it can from the search you are using. This has some
difficulty, but its a lot better than it use to be. Google uses "page
relevance" and "PageRank" to determine what is going to be listed
first.
Your search “Frank Ballinger” with quotes is rather specific. Google
will try to find pages which have that name “Frank Ballinger” near the
top, and or inside <H> tags first. Then it will look at the pages it
found for this set and look at the PageRank or PR for each of those
pages. The pages you have listed, (or see) there in (what looks like)
the first 4 spots, each have “Frank Ballinger” in the title and have a
PR of 4 of 10.
The next listing under this has “Frank Ballinger” in the title but
only a 2 of 10 in PageRank. So your page(s) are listed above this
spot.
The next has "Frank Ballinger" in the title but again, only a PR of 1
of 10.
Going further down the list of results
http://familytreemaker.genealogy.com/users/b/a/r/Joe-L-Barron/
has a PageRank of 4 of 10, matching yours, but the words "Frank
Ballinger" don't occur until the middle of the page, so it is listed
under those pages that have it closer to the top. If on this page the
"Frank Ballinger" were in an <H> tag like <H1> then it would be listed
much higher.
This page shows this even more clearly, it's way down on the list.
http://epguides.com/MSquad/
The PageRank here is 5 of 10, passing yours. However, they have in the
title " M Squad (a Titles and Air Dates Guide) " and in <H> tags "M
Squad" and "George Fergus" so to the robot this page is not about
"Frank Ballinger" even though the name is on the page, it's about M
Squad and George Fergus. A high PR yes, but not as Relevant to your
search. If instead of M Squad they had "Frank Ballinger" in those
tags, then this page would be near the top of the list.
The Google PR takes into account that several hyper-links may point to
a page from many pages of another domain. So, no, that's not going to
"get past" Google. PageRank or PR, has much more to it than external
links and internal links, it also takes into account the content of
the page, how much text is there, how often the keywords of the search
show up, and much more.
The reason that the IP address is listed there as a Domain name is
this page
http://www.simglobal.com/2002/FBL/
has a link on it using the IP address, an because of its rank (5 of
10) we start seeing it in the Google index. There are several
"relevant" pages on websites that do not have or use a DNS type name.
Google is not against this type of listing, and will index them. But
in the results listing of a search, as you can see by looking for your
name, it will list them separately, as far as the PR indexing goes
however, they know through DNS look up if these are the same pages. So
your theory here is a little off.
The PR of your page on simglobal.com is 4 of 10. This is normally a
page that has good content on it, which this page does, and has a
steady supporting link structure on the domain it is hosted on, which
as you have described in your question area, this page does. Outside
or external links aren't really very high, so you don't have a 5 or a
6 on that page, and also it is on a domain that only has a 5 of 10.
Its very rare that a sub-page on a domain will have a higher PR than
the main page of the domain itself. That this one has a 4 shows that
the Domain thinks it's important. Google PR takes this into account.
To check this, search for other names. George Bush, Robert Redford,
Joseph Campbell. All of these will list the ones where the name is
near the top or in the title (Relevance of search) and then by the
PageRank of the page that has these.
To see PageRank for a page, you can use the GoogleBar, which can be
found here if you don't already have it installed.
http://toolbar.google.com/
To see what Google has to say about PageRank you can read here:
://www.google.com/technology/index.html
Other links for PageRank information are here :
The PageRank: Bringing Order to the Web
http://hci.stanford.edu/~page/papers/pagerank/
PageRank. Google's PageRank and how to make the most of it
http://webworkshop.net/pagerank.html
Understanding and Building Google PageRank
http://www.topsitelistings.com/optimization_strategies/googlepagerank.htm
Search on Google for
+"Page Rank"
To find many more.
Thanks,
webadept-ga |
Clarification of Answer by
webadept-ga
on
16 Sep 2002 14:46 PDT
Hi again,
Let's see if I can answer all of this for you.
Q. Thanks for your response. Please clarify components 2 & 3 of my
multi part question which I do not feel were answered. Does the
Simglobal website consist of 100+ webpages? Had they set up 10,000
webpages with my name on them, would I likely have 10,000+ Google
links. Also, what is an <H> tag?
First, the simglobal.com has a lot of pages. Not sure it has 100's as
most I found were simply gif's (pictures of pages). The Google search
engine is only seeing 3 of these when searching using the In URL
switch, as shown here.
://www.google.com/search?num=100&hl=en&lr=&ie=ISO-8859-1&q=inurl%3Asimglobal.com
The way the website is constructed is limiting access and indexing by
the robots. So, not as many are showing up as could be showing up.
Would 10,000 pages with your name on them give you 10,000 links? That
would also depend on the way the links were created and what the
content of each of those pages were, there is also a limit as to how
far down into a site the Robots go, so I doubt that 10,000 would get
indexed. Perhaps the first 100 to 500, but that's about as deep as any
robot goes these days.
An H tag is a tag used to create HTML pages. This particular one shows
text in a large format and bold. Its short of "Headline" you can read
more about HTML code on this page.
Webmonkey Reference HTML Cheatsheet
http://hotwired.lycos.com/webmonkey/reference/html_cheatsheet/
As for this one :
Q. I am not totally confident that page rank is a subset of page
relevance. Here's proof: Do a Google search for "Ellen Ballinger".
You will find the first two choices once again are being reported from
the Simglobal.com website, however, her name is nowhere near the top
of the webpage. Why is Ellen Ballinger ranked 1 and 2 if page
relevance is so important?
A. The words "Ellen Ballinger" matches on the page 3 times and once is
in a bold tag in the HTML, the page has a rank of 4 (next down the
list is 2) and "Ballinger" is matched 14 times, once in a url, which
makes this page more relevant to Ellen Ballinger than the next in
line, and with a higher PageRank. Google's system is pretty
complicated, you might want to go through those links I sent you in
the answer.
Thanks,
webadept-ga
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