Discuss some of the ideas of Michael Porter relating to the competing
forces of potential entrants to an industry/threat of new entrants ot
an industry/threat of new entrants.Illustrate with examples...
could you please reply in 2 days.... Tks

In response to your question requesting the discussion of Michael
Porter's strategic approach to new entries into the market.  New
entrants may sometimes have advantages over mature companies due to
the ability to move quickly and be bound with less beauracracy.  For
example, a large consumer electronics company may have invested
millions into implementing SAP (Systems and Processes) and may have
little flexibility in meeting a customers requirements.  A young
start-up company may have the ability to work closely with the
customer and through personal attention and detail move the products
quicker, cheaper and more cost effective.  This is definitely an
advantage to the new entrant and could prove catastrophic to the
mature company who is focusing most of their energy inside the company
instead of on their customers.