<Casual gaming market
There are currently an estimated 56 million casual gamers worlwide.
Now - $350 million
2008 - $1 billion
2010 ? 80 million players.
Casual gamers make up about 1% of the $20.5 billion game-software
market. By 2010 that may surge to $2.1 billion or 5% of sales.
Source: David Cole, DFC Intelligence.
Around 60 to 70 percent of casual gamers are estimated to be women.
Michael Schultzler, vice president of RealNetworks estimates that the
casual gaming market is worth around $2 billion to $3 billion
Source: RealNetworks expands into casual games Market. Maija Palmer.
This site has an extract from report from screen digest that shows
2005 Casual game subscriptions - $85 million
2005 Casual game downloads - $189 million.
The market is changing fast with new entrants, the internet portals
increasing their offering of casual games and a number of
Based on a total market of $350 million:
Electronic Arts ? pogo.com
Revenue - $57.7 million
16.5% market share
New entrant THQ expects to match pogo.com revenue in two years.
Internet portals such as Yahoo (YHOO) , Time Warner's AOL (TWX) and
Microsoft Corp.'s (MSFT) MSN Network have been beefing up their casual
Source: THQ to make push into casual games. Scott Banerjee.
Real Networks 2005 games Revenue - $56.3 million
16% market share.
Fun Technologies Inc
2005 revenue $20 million. Source: Egaming review.
About 6% market share.
Wild Tangent revenue - $17 million. Source: Where the game is the
medium. Leslie Walker. Washingtonpost.com
About 5% market share.
Big Fish Games does not publish its revenue figures.
Source: Angel investors put up $5 million to play with Big Fish Games
Casual gaming website Big Fish Games, one of the top four casual
gaming websites, has acquired French casual game developer FunPause.
Big Fish Games, which publishes, develops and distributes online
games, distributed 100 million casual games to 25 million customers in
2005, and also released 365 games the same year. The acquisition of
FunPause is expected to help Big Fish gain an even stronger grasp on
the burgeoning worldwide casual games market. Source: Big Fish
<"casual gaming" 2010 million>
<realarcade "casual games" revenue>
<"casual gaming" "market share">
<"casual gaming" billion>
<Hope this helps.>