What is the average number of students one college student can ?reach?
throughout their 4-year college career. In other words, if we were to
hire one student on campus to promote our company through his/her
friends/peers on campus, how many students can we expect to reach
through just one person (on average)?

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Clarification of Question by nosoup4u-ga on 16 Apr 2006 20:23 PDT

It is a website for college student services in general. So the goal
would be to get as many college students to sign up as possible, of
course with a positive impression. My main question is basically how
many peers does one college student acquire (on average) during his
college career? It doesn't necessarily have to result in sign ups, but
at least getting the name out there. And I mean just the first degree
of sepreation. Basically how many friends/peers will he acquire
directly throughout his college career.

I do realize that it depends highly on the individuals you hire and
that some will reach 2000 students, some only 5. My question is, on
average, how many can one expect to reach through just one student
(directly/first degree) throughout his college career.

Do you simply want the company name out there?  Or do you want a
positive impression? Or do you want them do consider buying your
product or work for the company?

5 degrees of deparatiopn  Tipping point

It depends very much on the individuals you hire.