Hello,

I am looking for the following information regarding "private label"
sales in the United States.

(1) Private label sales by product category broken down by channels
and private label brand/manufacturer.

(2) Private label consumer study by category regarding demographics,
psychographics, and media behavior

Can you get this information for me?

Thanks,
Sunil

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Clarification of Question by sunilk-ga on 15 Apr 2006 20:07 PDT

I am looking for the "unit volume" in the U.S. of PL unit sales by
product category by private label brand/manufacturer

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Request for Question Clarification by omnivorous-ga on 16 Apr 2006 10:04 PDT

Sunilk --

There are private-label sales in virtually every industry, from canned
foods to software.  Having done quite a bit of market research
professionally, I don't think you're going to get a good answer
without restricting the scope of the question.

Best regards,

Omnivorous-GA