If you are currently selling prints for $1000 I assume you have a
publisher and therefore they should be marketing your prints and
originals to galleries. If self published, how are you selling your
prints currently? If you do not have a publisher or art agent to
represent you, you should create a professional marketing portfolio to
present to galleries that carry your style of art. For instance, if
you paint western style art, you will need to locate galleries that
specialize in western artists. This portfolio should include your bio
and high quality photographs of your work and a price sheet. Most
galleries will not review an artist?s work without first receiving a
portfolio and setting an appointment with the gallery director.
Galleries will have various methods for representing artists work. If
they are highly confident in their ability to sell your work, and you
are an established and known artist, they may buy prints from you
directly. Others may only take consignments. Figure that your
wholesale price will most likely be quadrupled, or more by the gallery
for retail. If a gallery is impressed with your art, they will most
likely want some originals along with the prints. They must pay the
art consultants commission for the sale of your work and that is
usually 10-20%; and gallery wall space is high rent property since
most galleries tend to be in areas where rent/lease space is very
high. Most galleries reserve their space for high profit and high
turnover art work. If you are currently getting $1000 for a print,
figure the gallery will not pay over $200-300, at the most for signed
limited editions.
Overall, getting your work into a major gallery is very difficult and
will take perseverance and time. |
