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Subject:
Advertising in Indian Media
Category: Business and Money > Advertising and Marketing Asked by: reliquus-ga List Price: $5.00 |
Posted:
06 May 2006 00:58 PDT
Expires: 05 Jun 2006 00:58 PDT Question ID: 725975 |
I want the ad rates for india / indian cities in the all existing media? The media are internet, radio, national newspaper, national magazines, television, city hoardings |
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There is no answer at this time. |
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Subject:
Re: Advertising in Indian Media
From: abhiney-ga on 03 Aug 2006 02:43 PDT |
Hi Reliquus, This is a mammoth query which you have asked and extremely difficult to answer, India being one of the most fragmented market in terms of media in the world. There are close to 230 channels and god knows numer of publications Though as far as radio is concerned the FM radio stations are still launching across the country right now there are only about 16-20 FM radio stations. Otherwise GOVT. Enterprise covers the entire country ER (Effective Rate) per 10 sec on TV the rates can vary from. INR 500 rs - INR 220000 per 10 sec FM Radio across country would operate with an Effective Rate- INR 500-INR 2000 per 10 sec On Print Dailies ---> rates would vary from INR 1400 rs per sq cm to 100 Rs per sq cm and on Magazines from 600000 to 1000 Rs per full page color Hoardings is an unorganise dmarket where the cost of teh site can go as high as 15,00,000 for 15 days etc This is very broad and one needs to thrash our details before getting any deeper in this topic |
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