hughesjj,
Thanks for getting back to me.
Below, I have posted a list of additional references on this topic.
They cover a very broad range of the literature, and focus (though not
exclusively) on the financial sector, and cover the 'big picture' as
well as looking at the details of individual company experiences.
The reports include journal publications and books, as well as more
commercial documents, such as consulting firm case studies.
I trust this information fully answers your question.
However, please don't rate this answer until you have everything you
need. If there's anything more I can do for you, just post a Request
for Clarification, and I'm happy to assist you further.
pafalafa-ga
===============
http://www.destinationcrm.com/articles/default.asp?ArticleID=3038
The Art of Customer Profitability Analysis
How to remove the roadblocks to learning the true value of your customers
Tom Richebacher
April 14, 2003
http://www.charterconsult.com/Customer%20Profitability%20Analysis.pdf
Customer Profitability Analysis
Peter Santori and Bruce Nagel
http://ideas.repec.org/a/taf/accted/v11y2002i4p365-375.html
Derrick's Ice-Cream Company: applying the BCG matrix in customer
profitability analysis
Malcolm Smith
http://ideas.repec.org/p/vlg/vlgwps/2004-05.html
The joint effects of customer profitability reports and sales support
diversity in effective customer pricing
Eddy Cardinaels
http://www.sciencedirect.com/science?_ob=ArticleURL&_udi=B6V69-47TNGRH-1&_coverDate=10%2F31%2F2003&_alid=406675078&_rdoc=1&_fmt=&_orig=search&_qd=1&_cdi=5809&_sort=d&view=c&_acct=C000001678&_version=1&_urlVersion=0&_userid=14684&md5=124dfa4ce866de05fa69b2a063560e91
The implementation of customer profitability analysis: A case study
Erik M. van Raaij
Industrial Marketing Management
Volume 32, Issue 7
October 2003
Pages 573-583
http://www.ingentaconnect.com/content/bpl/abac/2004/00000040/00000002/art00006
Customer Profitability Analysis Reports for Resource Allocation: The
Role of Complex Marketing Environments
CARDINAELS E.; ROODHOOFT F.; WARLOP L.
Abacus
Volume 40, Number 2
June 2004
pp. 238-258(21)
http://www.findarticles.com/p/articles/mi_qa3682/is_200301/ai_n9219447
Challenges and Opportunities of Customer Profitability Analysis
Payant, W Randall
2003
Journal of Bank Cost & Management Accounting
http://knowledge.insead.edu/abstract.cfm?ct=14513
Getting to Know You
Customer Profitability Analysis and Value Based Management at Barclays Bank
Régine Slagmulder
INSEAD Case Study: Customer Profitability Analysis and Value Based
Management at Barclays Bank
2004
http://knowledge.insead.edu/abstract.cfm?ct=15283
Royal Bank of Canada
Creating Profitable Relations with Small Business Clients
Régine Slagmulder , Robin Cooper
INSEAD Case Study
2005
http://www.sacl.vuw.ac.nz/vuw/fca/sacl/files/CustomerprofitabilityanalysisstillthemissingdimensionKenBates100805.pdf
Customer profitability analysis: still the missing dimension?
An analysis of the level of customer focus in leading management
accounting textbooks.
Ken Bates
Warwick Business School,
http://download.microsoft.com/documents/customerevidence/6789_Times_Square_Trading.doc
Investment Firm Increases Productivity and Profitability with New
Network, Employee and Client Solution
http://www.afis.canterbury.ac.nz/publications/shanahan.shtml
Dr Yvonne Shanahan - Publications
Shanahan, Y.S., A Contingent Examination of Strategy-Cost System
Alignment: Customer Retention and Customer Profitability Analysis
[There's quite a publications list at this site, mostly focusing on
profitability analysis, with some financial studies]
http://www3.interscience.wiley.com/cgi-bin/abstract/70002564/ABSTRACT?CRETRY=1&SRETRY=0
Customer profitability analysis: Measurement, concentration, and
research directions
Francis J. Mulhern
Journal of Interactive Marketing
Volume 13, Issue 1
Pages 25 - 40
28 Feb 2000
http://www3.interscience.wiley.com/cgi-bin/abstract/91513012/ABSTRACT
Customer lifetime value research in marketing: A review and future directions
Dipak Jain
Journal of Interactive Marketing
Volume 16, Issue 2
Pages 34 - 46
Mar 2002
http://www.ies.ltu.se/es/Material%20till%20Fred%20Jacobs%20g%C3%A4stf%C3%B6rel%C3%A4sning%20060227/A%20Prospective%20View%20of%20Customer%20Profitability%20%20by%20Jacobs,%20Johnston%20and%20Kotchetova.pdf
Customer Profitability
Prospective vs. Retrospective Approaches in a Business-to-Business Setting
Fred A. Jacobs
Industrial Marketing Management
30, 353?363 (2001)
http://www.extenza-eps.com/INF/doi/abs/10.1287/mnsc.48.6.732.188;jsessionid=iJcZ0Gj_MK9g7EHtST?cookieSet=1&journalCode=mnsc
Do Better Customers Utilize Electronic Distribution Channels? The Case
of PC Banking
Lorin M. Hitt1
Management Science
Volume: 48 | Issue: 6
June 2002
Page(s): 732-748
http://www.amazon.com/gp/product/0470016345/ref=nosim/104-1529579-8271132?camp=2025&dev-t=D26XECQVNV6NDQ&link%5Fcode=xm2&n=283155
Converting Customer Value : From Retention to Profit (Hardcover)
by John J. Murphy
John Wiley & Sons
December 6, 2005
Again, if there is anything else I can do for you on this, just let me know.
pafalafa-ga
search strategy -- Searched Google, Google Scholar, A9.com for various
combinations of:
client profitability analysis
customer profitability analysis
financial
banks
banking |