For several years, the research and consultancy firm Wood Mackenzie
has been conducting a project of international scope called "Pet Pain
Insight," which they describe as "the first in-depth study of the
current and future prospects for the pain medication category for cats
and dogs." As I conducted research on your question, the name of Wood
Mackenzie came up repeatedly. This firm is widely known as the leading
source of market research related to pet health products.
"Wood Mackenzie is the premier provider of global animal health
information, advisory services and knowledge-based consulting.
Built on the strength of two decades of animal health industry
research and analysis, Wood Mackenzie delivers informed, authoritative
advice to animal health companies and financial institutions."
Wood Mackenzie: Animal Health
"Pet Pain Insight will provide authoritative, independent,
forward-looking commercial insight on this critical category. The
study will allow comparison with internal planning assumptions, market
projections and competitor analysis whilst analysing global
opportunities and threats and identifying critical factors required
for future success in this category...
The comprehensive primary research will deliver in-depth understanding
of global trends in demand, diagnosis, treatment and compliance and
evolving clinical management of pet pain. It will identify unmet
medical needs, identify barriers to market development and explore
initiatives that will grow the pet pain category.
Secondary research will include information from companies, regulatory
authorities, scientific literature review, veterinary literature
review, public sources, Wood Mackenzie's unique veterinary Portfolio
Analysis Tool (vPAT), Wood Mackenzie's Animal Health Service and Wood
Mackenzie's e-Pository information management system. Further
analytical tools will include the development of patient-based and
product-based market models using Wood Mackenzie's unique Market
Opportunity Assessment Model (MOAM)."
Wood Mackenzie: Pet Pain Insight
Contact information for Wood Mackenzie:
Tel: +44 (0) 131 243 4281
Fax: +44 (0) 131 243 4537
Wood Mackenzie Limited
74-77 Queen Street
Edinburgh EH2 4NS
Wood Mackenzie: Contact
You may also be interested in these recent market research reports:
"Nutraceuticals for Companion Animals...
This report is a detailed analysis of the dynamic $960 million market
for nutraceuticals for companion animals. The publication provides:
-Breakdowns of the world market by species and market segment
-A detailed review of the fast-developing regulatory environment in
the major markets
-Details of the key products on the market, including vitamins,
minerals, amino acids essential fatty acids, antioxidants,
chondroprotective agents, probiotics, enzymes, plant extracts and
-A review of the key market drivers
-Profiles of 30 leading manufacturers of nutraceuticals, including
veterinary pharmaceutical and animal nutrition companies,
manufacturers of herbal supplements and specialist nutraceutical
The InfoShop: Nutraceuticals for Companion Animals
"Market Trends: Pet Supplements and Nutraceuticals...
Nutritional supplements for pets have become a fast growing business,
as pet owners seek out health products for their furry friends that
mimic those they use for themselves. At the same time, the regulatory
gray area surrounding supplements for companion animals continues to
constrict the market, a situation the National Animal Supplements
Council is working to change through a concerted push within the
industry to self-regulate while moving toward formal categorical
recognition for the products. This all-new report covers supplement
products in traditional forms, such as pills and liquids, as well as
newer, nutraceutical forms addressing the all-important issue of
palatability, such as gravies and treats. Its primary focus is on
products for horses, dogs, and cats, but coverage also extends to
other types of companion animals, including horses, birds, small
animals, and herptiles. The report charts historical sales and
projections; analyzes marketing and new product trends; profiles key
players such as Farnam and Virbac; and examines detailed Simmons
Market Research Bureau consumer data on pet owners? purchasing of pet
supplements vis-à-vis number of pets owned, purchasing venues, other
types of pet products purchased, and attitudes about health, as well
as in relation to human supplement usage.
Market Trends is the latest product line from Packaged Facts. These
timely, compact reports offer insight and analysis into new product
trends, demographic shifts, and consumer behaviors that affect the
food, beverage and consumer goods and services industries. "
Market Trends: Pet Supplements and Nutraceuticals
My Google search strategy:
Google Web Search: market pets OR dogs glucosamine OR chondroitin OR
nsaids OR "anti-inflammatory"
Google Web Search: market dogs OR pets nutraceuticals
Google Web Search: "wood mackenzie" pet OR dog pain OR arthritis
I hope this is helpful. If anything is unclear or incomplete, or a
link doesn't work for you, please request clarification; I'll be glad
to offer further assistance before you rate my answer.