Broad target audience is English speaking College and University
students who purchase custom written essays and order proofreading
services on-line. Basically, need resources to conduct analysis of the
target audience or analysis of the target audience itself, as specific
as possible. Below are the ideas that can be considered:
1 characterize tastes, preferences, income level of the target
audience in order to create a Marketing Mix.
2 What are these students looking for to see on the web site? What is
most important for them? Credibility, information, colors, layout,
pricing, 24/7 quality support, etc.
3 Specific ways to adjust information on the web site to the needs,
tastes and preferences of the target audience - college and university
students.
4 How do students find the web sites and what are the most credible
ways to deliver information to the m about services? Forums, narrow
community, search engine, refer a friend?
Thank you for your prompt response. |