Hello Infopros,
Thank you for your question.
Infant formula was introduced in the United States in the early 1900s
primarily to feed infants whose mothers had died during childbirth.
The large-scale manufacture of infant formula did not appear until
after World War II.
The source of statistics for the U.S. infant formula market is a
recent study dated April 2001 titled:
“Infant Formula Prices and Availability: An Interim Report to
Congress” by Victor Oliveira, Mark Prell, Elizabeth Frazao, and David
Smallwood
Data provided by USDA's Food and Nutrition Service.
United States Department of Agriculture Economics and Statistics
System - Cornell University Website
http://usda.mannlib.cornell.edu/reports/erssor/general/efan/efan01006.pdf
**********************************
U.S. Sales of Infant Formula:
**********************************
“While the volume of infant formula sold has decreased over time,
total dollar sales increased by almost 13 percent between 1994 and
2000. By 2000, sales of infant formula totaled over $2.9 billion.
Dollar sales of specialized formula increased by 149 percent during
this period, compared with only 6 percent for standard formula.
Similar to the results found for volume sales of infant formula,
dollar sales of powdered formula and formula sold by mass
merchandisers increased relative to the other physical forms of
formula and outlet types over the 1994-2000 period.”
See graph: Figure 7 (page 22)
U.S. sales of infant formula by type and total infant formula sales,
1994-2000 in $ Billion
1994 – 2.60 billion dollars
1995 – 2.62 billion dollars
1996 – 2.63 billion dollars
1997 – 2.65 billion dollars
1998 – 2.70 billion dollars
1999 – 2.85 billion dollars
2000 – 2.90 billion dollars
----------------------------------------------------------------------
Share of the U.S. infant formula market by company
(Table 2— page 16)
Company 1987 1994 2000
Percent
Ross 55 53 35
Mead Johnson 35 27 52
Wyeth 9 9 NA
Carnation NA 7 12
Gerber (Mead Johnson) NA 3 NA
PBM (Wyeth) NA NA 1
----------------------------------------------------------------------
Figure 2 – Page 16
Wholesale prices of selected infant formula by manufacturer, 1980-2000
Dollars per can of 13-ounce milk-based liquid concentrate.
Source: Data provided by USDA's Food and Nutrition Service.
----------------------------------------------------------------------
“The total volume of infant formula sold in the United States
(measured in reconstituted ounces) decreased by 10 percent between
1994 and 2000, mostly between 1994 and 1997 (fig. 4).19 Since 1997,
the volume of infant formula sold in this country has remained
relatively stable at about 27 to 28 billion ounces per year. While the
total volume of infant formula has decreased, the volume of infant
formula sold in powdered form has grown dramatically, so that it
accounted for 62 percent of all formula sold in 2000 compared with 43
percent in 1994. Over the same period, liquid concentrate decreased
from 42 to 27 percent of all formula sold, and ready-to-feed decreased
from 14 to 11 percent.”
Figure 5 – page 21
Volume of all infant formula sold in the United States by outlet for
1994-2000
Billion reconstituted ounces
(Drugstores, Supermarkets and Mass Merchandisers)
Source: ERS analysis of InfoScan data.
----------------------------------------------------------------------
Figure 4 – Page 21
Volume of all infant formula sold in the United States by physical
form, 1994-2000
(Powder, Liquid Concentrate and Ready to Feed)
Figure 6 – Page 22
Specialized infant formula as a proportion of all infant formula sold
in the United States, 1994-2000
Figure 8 – Page 22
Average U.S. price of infant formula by product base and form,
1994-2000
Source: ERS analysis of InfoScan data.
----------------------------------------------------------------------
Figure 9 – Page 23
Number of standard milk-based infant formula powder manufacturers with
products in supermarkets, 2000
Source: ERS Analysis of Infoscan Supermarket Data, 2000.
----------------------------------------------------------------------
“Retail prices of standard milk-based infant formula sold in
supermarkets varied by company and product form. The price of PBM and
Carnation brand infant formula was, on average, considerably lower
than for that manufactured by Mead Johnson and Ross.”
See Figure 11 – Page 25
Average retail price of standard milk-based infant formula in
supermarkets by company and product form, 2000
Source: ERS analysis of InfoScan data.
**********************************
Worldwide Sales of Infant Formula:
**********************************
1979 – 2 billion dollars
Excerpt and source:
“By 1979 the infant formula market was valued at an estimated US$ 2
billion worldwide.”
Food for infants: how the baby food industry competes with
breastfeeding compiled by Mike Brady
This excerpt is located on page 12, of this publication.
The UK Food Group Website
http://www.ukfg.org.uk/pages/news/download/hunpow.pdf
1988 – 4 billion dollars
Source:
November 1988 - VOLUME 9 - NUMBER 11
C O R P O R A T E P R O F I L E S
KILLING THEM SWEETLY By John Summa
“Worldwide sales of infant formula now top $4 billion annually, with
Nestle making about half of these. American Home Products, also a
target of the ACTION boycott, and Nestle are the two biggest sellers
of infant formulas in the Third World. Nestle's total worldwide sales
for fiscal 1988 reached $25.8 billion, with profits of $1.2 billion.
According to industry analysts, Nestle's net margin grew at a
spectacular 4.4 percent between 1981 and 1986. Total assets amounted
to $16 billion in 1986, and net income jumped 13.2 percent during the
1981-1986 period. Sales rose more than 11 percent in 1984 and 35
percent in 1985.”
Multinational Monitor Website
http://multinationalmonitor.org/hyper/issues/1988/11/mm1188_10.html
1995 – 8 billion dollars
Excerpt: “Worldwide sales of infant formula, for example, total eight
billion dollars a year.”
Source: “TNC POWER NEEDS TO BE HARNESSED TO SOCIAL GOALS” - Feb 14,
1995
South-North Development Monitor Website
http://www.sunsonline.org/trade/areas/develope/02140095.htm
Excerpt: “The worldwide sales of infant formula total 8 billion
dollars a year.”
The source of the above figure is from the article “Transnational
Corporations: Impediments or Catalysts of Social Development? Part 1:
The Role of TNCs in Social Development.”
This article was reproduced with permission from the United Nations
Research Institute for Social Development
The Robinson Rojas Archives Website
http://www.rrojasdatabank.org/op05-02.htm
2001- 2002 - 10,920 million dollars
(This website seems to be up to date)
According to Infant Feeding Action Coalition:
“Infant milk formula accounted for 64% of global baby sales. Sales of
milk formula in dried and powdered form totaled $10,920 million.”
The Infant Feeding Action Coalition (INFACT) Canada Website
http://www.infactcanada.ca/ibfan_brief_bulletins.htm
Additional information that may interest you:
Bristol-Myers Squibb Company - 1999 Annual Report:
“Mead Johnson continues to be the leader in the worldwide and U.S.
infant formula markets. Total infant formula sales increased 2% to
$1,233 million (3% excluding foreign exchange). Sales of Enfamil, the
company's largest selling infant formula, increased 9% to $735 million
worldwide.”
Online Proxy Website
http://www.onlineproxy.com/bms/2000/ar-adp/business-segments.html
Search Criteria:
"Worldwide sales of infant formula" +billions +dollars
Global sales of infant formula billions
Global sales of infant formula billions
Infant Formula Retail Sales 1992 1993 1994 1995 1996 2001
International infant formula market +billions
U.S. sales of infant formula +billions +dollars
Infant formula statistics
Infant formula market
Baby formula sales +national
I hope you find this helpful and I’ll inform you of any new
information I may come across in the future relating to the infant
formula market..
Best Regards,
Bobbie7-ga |
Clarification of Answer by
bobbie7-ga
on
09 Oct 2002 23:14 PDT
Infopros,
I located additional sales figures for the U.S. that were not included
in my original data.
U.S. infant formula sales in 1993 => $2.59 billion approximately
U.S. infant formula sales in 1992 => $2.43 billion approximately
A short excerpt from the article “Formula for disaster” by Katie
Allison Granju - July 20, 1999:
“The manufacture and sale of commercial infant formula is an
unbelievably profitable enterprise. U.S. infant-formula sales reached
approximately $2.59 billion in 1993, representing a 6-percent increase
over 1992. Today that figure is estimated to be at $3 billion and
climbing. Since 1989, when formula companies lifted their previous
voluntary ban on marketing directly to consumers, the market has grown
by 54 percent. The average bottle-feeding family in the United States
spends between $800 and $2000 per year on infant formula. With such a
lucrative product to promote, corporations have wisely enlisted the
assistance of new parents' most trusted advisors -- health-care
providers -- in order to retain and increase their markets.”
http://www.salon.com/mwt/feature/1999/07/20/formula2/print.html
Bristol-Myers Squibb Full-Year Sales 2001
EnfamilŪ, the company’s largest-selling infant formula, recorded sales
of $773 million, an increase of 6 percent from the prior year.
http://www.bms.com/news/quarterly/data/4q01xx.html
I will certainly keep you in mind if anything else related to your
inquiry crosses my path.
Regards,
Bobbie7-ga
|
