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Q: Most popular brands among Swedish men ( No Answer,   2 Comments )
Question  
Subject: Most popular brands among Swedish men
Category: Business and Money > Advertising and Marketing
Asked by: jodepauw-ga
List Price: $75.00
Posted: 14 Jul 2006 06:41 PDT
Expires: 13 Aug 2006 06:41 PDT
Question ID: 746267
Hello, I urgently require a list of the (+/-) 10 most popular brands
among Swedish men. I would like to have the most popular brands of men
between 18-24 and an other list for men between 25-35 years old. If
this data is not available, the above age categories can be combined.

Please note that I am not interested in one product category
specifically, but in a mix of all product/service categories. Please
also quote the source of your answer.

Thanks in advance for your quick reply !
Answer  
There is no answer at this time.

Comments  
Subject: Re: Most popular brands among Swedish men
From: myoarin-ga on 14 Jul 2006 07:32 PDT
 
Snuff may not be a product you were considering:
http://www.snus.cc/snuff-brands.aspx

Beyond the obvious:  IKEA, Volvo and SAAB, H + M, this site looks like
it would have the information you want:
http://www.euromonitor.com/resultscountry.aspx?folder=Sweden&industryfolder=Sweden

but quite expensive.  Perhaps the companies named for profiles when
you click on each category are of some use.

Sorry, the above isn't male and age group oriented.
Subject: Re: Most popular brands among Swedish men
From: jodepauw-ga on 19 Jul 2006 00:08 PDT
 
Thanks for your feedback Myoarin !

The course of action you describe could be interesting but is indeed
not "male specific" enough. I know that in several European countries,
media buying companies often carry out research around specific target
groups (such as "men") and it is usually available for free. Maybe
this could be an interesting way to get more information?

Kind regards,

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