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Q: Most Effective Matchmaking Websites ( Answered,   2 Comments )
Question  
Subject: Most Effective Matchmaking Websites
Category: Relationships and Society > Relationships
Asked by: mitchell5-ga
List Price: $50.00
Posted: 04 Sep 2006 15:23 PDT
Expires: 04 Oct 2006 15:23 PDT
Question ID: 762203
What are the most popular websites where Canadian women go to find
husbands?  I'm a mature man; I want to advertise myself on a small
number of them.  I know there are thousands of such sites; I want to
narrow the list down to the few that get the most female visitors.
Answer  
Subject: Re: Most Effective Matchmaking Websites
Answered By: keystroke-ga on 07 Sep 2006 19:33 PDT
 
Hi mitchell5,

Thank you for your interesting question. A study just recently came
out on which online dating sites Canadians visit the most.

Here are the results:


Top 10 Canada
Comscore Mediametrix ~ 7/06
1 NineMSN - Lavalife
2 Plentyoffish
3 Spark Networks
4 Canoe ReseauContact
5 Mate1
6 Love Happens
7 Netclub.fr
8 Yahoo Personals
9 TRUE
10 Quebecrencontres

http://onlinepersonalswatch.typepad.com/news/2005/10/online_personal_1.html
-------------------------

Here is some further information on the above sites that publish some
of their demographic information.

1. LavaLife
http://www.lavalife.com/124/guest/welcome.act;jsessionid=3361BCA6378C80F58B2DF1544978457F.124?locale=en_CA
$100 million in annual revenue
"The number of [baby] boomers visiting Lavalife.com, a site known for
its young and urban clientele, has grown 39 percent over the last
three years..."
http://www.msnbc.msn.com/id/11300388/site/newsweek/

Unique Users: 5.8 million per month
39% Female 61% Male
http://www.lavalife.sympatico.msn.ca/124/guest/advertising.act;jsessionid=E1EDBDBD6E73FCA97F8E7F0618ACBFD3.124#demo

2. Plentyoffish
"Plentyoffish accounts for nearly 25% of English-speaking Canadian
online singles. More than 35,000 Canadian members visit
Plentyoffish.com each weekday looking for their perfect match."
http://www.corante.com/dating/archives/2005/07/06/plentyoffish_destroys_online_dating_business_model.php

4.  Canoe ReseauContact

Unique Visitors: 5.7 million in 2005
female to male ratio: 50 percent/50 percent
2.85 million female visitors monthly 
http://www.marketingmag.ca/webextras/content.jsp?content=20040721_124507_4852


---------------------

In addition to the above sites which get the most hits, there are
additional sites which specialize in bringing together older couples,
such as Perfect Match.

Perfect Match
http://www.perfectmatch.com/hp/indexs.asp?p=n
-- 63 percent of its users are 35 to 60


Additional sources:
http://www.presbyterianrecord.ca/index.php?dir=200602&id=feature-01


Search terms:
online dating canada rankings
lavalife female visitors
lavalife canada demographics
Canoe ReseauContact female demographics

If you need any additional help or clarifications, let me know and
I'll be glad to help.

--keystroke-ga
Comments  
Subject: Re: Most Effective Matchmaking Websites
From: alexinfo-ga on 04 Sep 2006 23:11 PDT
 
It depends on what kind of women you are looking for. Are your
intentions serious? Are you looking for a relationship that will end
up in marriage or do you want to advertise yourself as a commodity
that's up-for-sale?
Subject: Re: Most Effective Matchmaking Websites
From: mitchell5-ga on 05 Sep 2006 13:58 PDT
 
I'm serious.  I want to get married.  I'm looking for a Canadian woman
from 40 to 55 years of age, intelligent, healthy, non-smoker, not
alchoholic nor drug abuser, not obese.   I'm all of those things, but
60 years old.

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