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Q: entry level golf equipment in U.S. market ( No Answer,   0 Comments )
Subject: entry level golf equipment in U.S. market
Category: Sports and Recreation
Asked by: franky99-ga
List Price: $50.00
Posted: 06 Sep 2006 15:26 PDT
Expires: 06 Oct 2006 15:26 PDT
Question ID: 762826
I need to know the size of the market in the U.S. for entry level golf
equipment (in US$), and what % market share do the key manufacturers
have?  I am referring to opening price point golf equipment typically
sold to the beginner golfer - includes equipment for both adults and
juniors, includes sets, individual clubs (drivers, putters, wedges),
bags, etc.  The key value brands and their respective makers are:  RAM
(made by Huffy Corp. in Ohio), GOLDEN BEAR (made by Nicklaus Golf in
FL), DUNLOP (made by Focus Golf in S.Carolina), COUGAR (made by Sports
Source in CA), KNIGHT and AFFINITY (both made by King Par Corp. in
Michigan), NITRO (made by ?), HIPPO (made by Hippo in CA), PENN (made
by John Weber of ? company) and PRO TACTIC (just closed their doors 30
days ago).  The terms "entry level", "opening price point", and "value
brand" are used interchangeably.  The premium brands are Callaway,
Taylor Made, Titleist, Ping, Adams, Cleveland and others which I am
not referring to here.  Hope this is helpful.
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