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Q: name for a company ( Answered,   0 Comments )
Question  
Subject: name for a company
Category: Business and Money > Advertising and Marketing
Asked by: takihana-ga
List Price: $100.00
Posted: 10 Sep 2006 12:32 PDT
Expires: 10 Oct 2006 12:32 PDT
Question ID: 763929
I need to create a name for a company.  The company streams video
games to 3G mobile phones.  I would like stream in the name.

For example, Live Stream is a great name. However domain and trademark
searches don't work for that name.

Either <word> stream or stream <word>.  The word other than stream can
be nonensense but needs to 'roll off the tongue.'

The domain name needs to be free and an initial trademark search on
uspto.gov should be completed.  The name will work primarily in a B2B
context but may also be used in a consumer content (e.g. Live Games).
Answer  
Subject: Re: name for a company
Answered By: pafalafa-ga on 10 Sep 2006 15:56 PDT
 
takihana-ga,

I'm going to suggest MVP Stream as the name of your company.

The domain name mvpstream.com is available:


http://whois.domaintools.com/mvpstream.com

 
and the name is not registered as a US Trademark.



The name takes advantage of the widespread recognition of 'MVP', and
creates and easy to say and easy to remember name.

In addition, it's a bit of play on words, since your customers are
going to be the Most Valuable Players of the games you provide them.



I also think DreamStream would be an excellent name.  The domain name
is already registered, but is currently for sale at an affordable
price:


http://www.sedo.com/search/details.php4?language=us&domain=dreamstream.com&partnerid=17505



The name happens to be a registered trademark in the US for a plumbing
supplies company, but that should not prevent its use as a name for a
mobile phone game streaming service.

The main test of trademark infringment has to do with causing
confusion among the public at large.  There are many businessess named
AAA, but only one auto services company can call itself AAA  -- use by
another automobile-related company would be a problem, since it would
cause confusion.

Similarly, there can be more than one business named DreamStream as
long as the two businesses are so dissimilar, that there is no
likelihood of confusing one with the other.





My experience with name-my-business questions in the past is that a
name either works for a customer, or falls totally flat.  There's no
way of knowing in advance which will be the case with the names I've
suggested.

However, please don't rate this answer until you are fully satisfied
with the information provided.  If you'd like some additional options
to consider -- or if you have any more guidance to offer as to the
type of name you're after -- just let me know by posting a Request for
Clarification, and I'm at your service.


All the best with your ventures...


pafalafa-ga
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