I would like a very clear market analysis
on networked e-learning market in the following countries:
Poland, Czech Republic, Estonia, Baltic States, Turkey.
I want to know the market's needs and how it is currently serviced,
and specifically what opportunities exist.
I would like all answers answered with special attention paid to those
detailed with '(very important)'.
I consider "market analysis" to mean:
1. What specific companies are servicing this market?
a. Are they successful?
b. Are there other companies servicing this market with a similar product?
c. Are they successful?
d. What is their market share?
2. Is the market saturated or wide open? If so, why?
3. What is the size of the market?
a. Is it a growing market?
b. Is the industry stable, volatile, growing or trendy?
4. How can I reach this market? (very important)
a. How do my competitors reach the market?
5. What are the business models of my competitors?
6. What do customers expect from this type of product or service?
7. What core competencies must the product or service have?
8. What are customers willing to pay for this type of product or service?
9. What opportunties are there for a new competitior? (very important)
10. To suceed what would be their competitive advantage?(very important)
I have a second question that drills down in detail further that I
will post on successful completion of this one.
As an output. I expect written explanations not just links and
references to books/sites.
TBC - within 36-48 hours.
Best
Andy |