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Q: Wanted - successful US offline Direct response products/companies for licencing. ( No Answer,   0 Comments )
Question  
Subject: Wanted - successful US offline Direct response products/companies for licencing.
Category: Business and Money > Advertising and Marketing
Asked by: mattbiz-ga
List Price: $200.00
Posted: 11 Oct 2006 06:44 PDT
Expires: 10 Nov 2006 05:44 PST
Question ID: 772621
I want to obtain an exclusive UK licence to a successful US direct
response/Tele marketing business or their products. (Licence but not
franchises).

I have a small telephone sales company that services UK clients and
sells telecoms products but the barriers to entry are low, competition
is increasing and profit margins decreasing so Im looking for
successful US Direct Response products (preferably unique or
patented/copyrighted high ticket items ($1000 +)to sell by phone or
mailing piece and phone follow up sale. Ideally this company would not
be marketing in the UK offline or online and would be a smallish
company (turnover $500,000 to $10,000,000).  Would also like case
studies of companies/products that have been sold this way
successfully.

My problem is I do not know how to find or contact such US companies
that work this way or what is on offer? Products can be B2B or to
consumers.

Thanks

Matt.

Request for Question Clarification by keystroke-ga on 12 Oct 2006 07:02 PDT
Hello mattbiz,

The difficulty lies in you requesting an item that costs more than
$1,000. I can't even imagine one product that would be telemarketed
that would cost so much. Do you have ideas of what types of products
this could be?

Most successful telemarketing lies in getting many people to buy
something "cheap"-- almost always sub-$100-- that they usually don't
need.

--keystroke-ga

Clarification of Question by mattbiz-ga on 17 Oct 2006 05:30 PDT
Hi keystroke

Thanks for looking at my question, I think with a 2 step sales
approach one can sell items over $1000 although this is normally done
by mail order, TV advertising and internet selling.  One sells a
customer something cheap then upgrades them to a more expensive option
or sells them something different (A back end product) that is more
expensive.

I was thinking along the lines of business courses, finance courses
etc but I'm not sure what is out there and will consider anything. One
can always sell insurance, mortgages, holidays etc but there is a lot
of competition as the products are not unique or have no Unique
Selling Point.

What were you thinking of, do you have examples of successful
companies that sell products under $100 by telephone?  Willing to look
at anything.  Thanks.
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