I need basic market research on consumers who buy cell phones and
calling plans online within the USA. I need to know answers to the
following questions applicable to selling cell phones and calling
plans through a web site. Answers sought should be specific and not
generalized. Their sources should be cited as well.

1.	What are the top 5 reasons a customer will seek out our products or
services (cell phones and calling plans?)

2.	What are the top 5 results customers want to produce when they buy in our niche?

3.	What are the top 5 biggest regrets that cell phone users have after
purchasing a new cell phone?

4.	What is the average sales cycle in our niche (i.e. time from first
contact to purchase?)

5.	What is the average customer life span in our niche?