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Q: Marketing Calanders of Exotic models on the internet ( Answered,   1 Comment )
Subject: Marketing Calanders of Exotic models on the internet
Category: Miscellaneous
Asked by: captaincognac-ga
List Price: $100.00
Posted: 04 Nov 2006 09:46 PST
Expires: 04 Dec 2006 09:46 PST
Question ID: 780062
I manage several Exotic models. I have 2007 calanders and merchandise
I need to sell.  I need to know what is the best way to reach my
potential buyers on the internet. Men in the age range of 18-55 and
some women in the range of 18-30. I have banner ads as well as full
page ads.
Subject: Re: Marketing Calanders of Exotic models on the internet
Answered By: keystroke-ga on 04 Dec 2006 08:16 PST
Hello captaincognac,

Thank you for your question.

First of all, you should invest in Google Adwords for words that
relate to your calendar.  For instance, if your calendar includes
cars, you could invest a portion of your advertising budget in the
Google searches "car calendar."  There is no minimum required to
enroll in Adwords, you only pay when someone clicks on your site and
you can decide to only spend a certain percentage of your budget per
day or total. For instance, say that your advertising budget is $700
and you want to advertise for a week.  You could designate $100 a day
and if that gets used, you won't be charged more than that amount per

Google AdWords

You can also do the same with Yahoo! Advertising.
Yahoo! Central Marketing Services

You can also target local regions or areas with Google Local:

Yahoo! Advertising is interesting because Yahoo is one of the
most-visited sites in the world, with many registered users who have
told the company their age, gender and interests.  Yahoo! can help you
to target advertising to users with certain behaviors.  For instance,
in the case of my earlier car example, Yahoo! might be able to help
you direct advertising to men ages 18-55 who like cars and would be
interested in your calendar.  Yahoo! keeps a database of auto, finance
and news sites that its users visit, along with what ads they click,
what products they buy, locations they look at under Yahoo Maps.

You could choose to target advertising to Yahoo's Sports pages.

Here is the link to Yahoo's Behavioral Marketing Center:

MSN also has a program similar to Google Adsense that targets search terms:
Microsoft Live Search

Other companies offering this targeted service include AdBrite:


Sports publications.

Since you are targeting men, sports publications are a good choice to
direct the attention of this demographic to your calendar.  Here are
some options in this area:

USA Today Sports Weekly:

Sporting News:

Sports Illustrated:

Fantasy Sports 'R' Us:

Fantasy Sports Central


Social Networking Sites

Both men and women in the age ranges you describe often visit social
networking sites.  Here are a few that could be helpful to advertise


Facebook is concentrated mostly around college-age, and it offers both
local and national advertising.  You could target certain areas, such
as New York City, if you desire.

Microsoft offers a partnership with Facebook to target 18- to 24-year-olds.



Here are a few ways to target Myspace users.

Google also partners with Myspace to deliver targeted ads across Myspace.


University newspapers:

University newspapers' websites can be a great way to reach students,
faculty and alumni of that institution.  This would certainly hit all
demographics that you're targeting.  Here are a smattering of
university websites and the links to advertise on them.

College Publisher Network
National advertising network

University of Illinois at Urbana-Champaign
Daily Illini
Google AdSense advertising:
other ads:

University of North Carolina at Chapel Hill
Daily Tarheel

Northeastern University
Boston, MA
The Northeastern News

text ads at 400 colleges:


Gaming websites:

Many men of this age use online gaming websites.  A directory of these
types of games exists in the Multiplayer Online Games Directory
listing.  You can even advertise on the directory sites themselves.

Multiplayer Online Games Directory 

Online Games Directory

Online Games Inn


Online dating sites-

These dating sites are becoming ever more popular among older and
younger generations alike.  Here's how to advertise with them.

Online Dating Magazine


men's magazines


Ask Men

Ask Men has a unique audience of 5 million readers each month, 90% of
whom are men.  It is ranked #3 on the web among websites for men ages
25-35 and #4 for men ages 18-25.

Stuff Magazine


Rolling Stone



Finally, the popular technology-related website Digg is composed of
mostly male users.  It sells advertising through its partner Federated
Media and ranks among the top 100 sites on the Web in any category.

Federated Media for Digg Advertising


Local sites-




Judy's Book


Additional sources:

czh-ga's question:
"Who are's major competitors?"

Search terms:
google adsense
yahoo advertising
msn advertising
sports site advertising
fantasy sports site advertising
sports site men advertising
most popular university newspapers
hobowars advertising
citysearch advertising
google local advertising

If you need any additional clarification, let me know and I'll be glad
to assist you.


Clarification of Answer by keystroke-ga on 04 Dec 2006 09:20 PST
Here are a few more suggestions...

MSN's advertising is carried on Zone, one of the most popular free
online gaming sites.



You could also advertise at Slashdot:

Slashdot's ad policy


College sports websites:

Maryland Terrapins

Illinois Fighting Illini

Many other college sports websites:


Fantasy sports-

Yahoo! Sports Fantasy Football:

Yahoo! Fantasy Sports:



Car Lounge

Car Forums

Men's Journal



Motorcycle Buzz

Total Motorcycle

Let's Ride

Lightning Customs

Cycle Trader


Online Games--





Online music-




Men's Journal
100 Best Websites for Men

Search terms:
men most visited websites
yahoo fantasy football
nascar sites men
car forum advertising
motorcycle website advertising

Subject: Re: Marketing Calanders of Exotic models on the internet
From: witchdokter-ga on 04 Nov 2006 15:49 PST
Tried finding sites that sell calenders? Shops that sell humourus
things? I would try and avertise there.

If you want to target that audience I would myself, advertise on sites
that are generalyl popular to people in that age gap (Pubs and Bars
websites etc.)

Could try asking a few universites or such..

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