Richard,
This turned out to be a more frustrating search than I expected and I
wasn’t able to come up with a publisher or syndicator who has
ready-made newsletters that your can edit and customize. In the
process of searching, I found some additional resources that you might
find helpful.
I, too, found the http://www.101newsletteranswers.com/index.htm site
and it helped me get the language for trying to locate what you’re
looking for. The links for Content were especially helpful.
Sourcing Content On The Internet (4 ) gives you a good review of
Content Providers. These can be classified into Individual Suppliers,
Co-operatives, Press Release Services and Syndication Services.
Syndication Services seemed the best bet for what you’re looking for.
This article from a law firm provides a good discussion how third
party content may be useful for marketing purposes for professional
organizations. He discusses law firms but I think the strategies might
apply well to promoting your client’s outpatient facilities.
http://www.heels.com/nbn-syndication.html
Content Syndication Catches On
Legal websites can provide unique experiences to their visitors while
including third-party content.
Next I looked for newsletter syndicators and custom publishing
resources. I found some sites that might be worth exploring.
http://www.magazine.org/custompublishing/member_directory.html
Custom Publishing Council
The member list includes a profile of for each which includes
capabilities, contact information and links to the Web page. Each of
these members might meet your need for providing customizable content
for your newsletter.
http://www.newsletteraccess.com/pubcorner.html
Publisher’s Corner – Resources for Newsletter Publishers
This site provides a searchable list of 6700+ newsletters. For
example, searching on “alcohol” provided a list of 11 newsletters. I
don’t know if any of these might be available for your use, but they
would definitely help you evaluate your competition.
http://www.newsletters.org/index.cfm
Newsletter and Electronic Publishers Association
This is an international trade association dedicated to serving the
interests of for-profit, subscription newsletter publishers. Their
site provides lots of resources that you might find helpful.
http://www.mediafinder.com/
Media Finder from Oxbridge Communications Inc.
This organization provides databases for online search services, print
directories and CD-Rom directories for all types of print media. If
searching the Web doesn’t yield the results you need, they might be
worth a try.
http://www.dcpubs.com/prod_2.htm
Diablo Custom Publishing
In browsing the various resources listed above, I found this
particular publisher’s site interesting. They don’t provide the kind
of canned newsletter content you’re looking for but I thought some of
their work would fit your needs precisely. Take a look at their work
for several health care providers.
http://www.dcpubs.com/pr/comp_3_020510.htm
I’m sorry I wasn’t able to find you exactly what you wanted but you
might as well have the results of the research that frustrated me with
its dead ends.
Good luck.
czh |
