Google Answers Logo
View Question
 
Q: internet advertising ( Answered,   0 Comments )
Question  
Subject: internet advertising
Category: Business and Money
Asked by: eymon-ga
List Price: $20.00
Posted: 28 Oct 2002 14:01 PST
Expires: 27 Nov 2002 14:01 PST
Question ID: 91366
i run a florist. how can i increase traffic to my web site economically ?
Answer  
Subject: Re: internet advertising
Answered By: kriswrite-ga on 28 Oct 2002 14:47 PST
 
Hi eymon~

Fortunately, there are lots of things you can do to draw more traffic
to your site that cost little or nothing. Here are the top
suggestions, in no particular order:

1. Put your web site address in ALL your ads (including your yellow
page ad, if you have one). Don't forget to include your web address on
your business card and on *all* paperwork customers may receive, also.

2. Make sure your site is easy to use, simple in design, and quick to
load. Have friends who use different browsers try out your site and
check for these requirements.

3. Exchange links with related but noncompetitive markets. If you
can't think of any web sites offhand, do a Google search for flower
related sites. Then simply write a letter to the person in charge of
the site, asking them to link up to you. Be sure to tell them you're
linking up to them, also (and follow up by including a link to them on
your website).

4. Include interesting and helpful articles on your website. In your
case, and explanation of "the language of flowers" would be
appropriate, as would articles with tips on selecting the right
bouquet for every occasion, ideas for brides, etc.

5. Web rings. Find a web ring (or more than one!) that relates to your
business and sign up for it. These are usually free, and very
effective. To find a web ring suitable for your business, try this
site: http://dir.webring.com/rw  As you browse other sites in #3, you
may discover other web rings. You can also create your own web ring
and invite noncompetitive but related sites onboard.

6. Use keywords effectively. For tips on this, go to:
http://www.siteowners.com/article011.shtml

7. Be sure to submit site to free search engines like Yahoo
http://docs.yahoo.com/info/suggest/

For other places to submit, look at this site:
http://www.siteowners.com/tools_promotion.shtml

If you include their ad on your webpage, this site claims to submit
your website listing to multiple search engines:
http://mailbits.com/webowner/Information.htm

To submit your site to Google, go to:
://www.google.com/webmasters/1.html

8. Use meta tags correctly; this helps search engines categorize and
describe your web page accurately. For information on meta tags (what
they are, how to use them), try this site:
http://hotwired.lycos.com/webmonkey/html/96/51/index2a.html

as well as this one:
http://searchenginewatch.com/webmasters/meta.html

9. If you aren't already, set yourself up to accept payments online.
This site offers links to places that will help you get online
billing, which can increase sales and web traffic to your site:
http://www.siteowners.com/tools_billing.shtml

Also consider PayPal, which is a business that offers online payment,
and is familiar to many web users:
www.paypal.com



Here are some more articles that may prove helpful:

An article on getting more traffic to your site inexpensively:
http://mailbits.com/webowner/Information.htm

An article on drawing more web site traffic: 
http://www.siteowners.com/article004.shtml

An "e-commerce tutorial," which includes information on getting more
business to your website:
http://www.hostweb.net/ecommercetutorial.htm

Tips on getting repeat hits on your site:
http://www.siteowners.com/article006.shtml

Tips for building a successful web site:
http://www.siteowners.com/article009.shtml

Many great articles on web site development:
http://www.siteowners.com/articles.shtml


Keywords Used:
increase web traffic how to
://www.google.com/search?hl=en&lr=&ie=ISO-8859-1&q=META+tags+how+to&btnG=Google+Search

META tags how to
://www.google.com/search?hl=en&lr=&ie=ISO-8859-1&q=META+tags+how+to&btnG=Google+Search

Good luck!
kriswrite
Comments  
There are no comments at this time.

Important Disclaimer: Answers and comments provided on Google Answers are general information, and are not intended to substitute for informed professional medical, psychiatric, psychological, tax, legal, investment, accounting, or other professional advice. Google does not endorse, and expressly disclaims liability for any product, manufacturer, distributor, service or service provider mentioned or any opinion expressed in answers or comments. Please read carefully the Google Answers Terms of Service.

If you feel that you have found inappropriate content, please let us know by emailing us at answers-support@google.com with the question ID listed above. Thank you.
Search Google Answers for
Google Answers  


Google Home - Answers FAQ - Terms of Service - Privacy Policy