Google Answers: Product Placement on UK TV

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Q: Product Placement on UK TV ( No Answer, 0 Comments )

Question

Subject: Product Placement on UK TV
Category: Business and Money > Advertising and Marketing
Asked by: november123-ga
List Price: $15.00

Posted: 28 Oct 2002 15:00 PST
Expires: 27 Nov 2002 15:00 PST
Question ID: 91427

How effective is product placment in the UK?  I am looking to prove
the effectiveness for companies in placing their branded products on
UK TV programmes(and to a lesser extent in UK films). Information on
product placement in the US or Europe that could be applicable in the
UK would also be helpful if there is not much informaion on the UK
market.

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