Google Answers: Integrated marketing communication strategies for textile dyestuff industry

View Question

Q: Integrated marketing communication strategies for textile dyestuff industry ( No Answer, 2 Comments )

Question

Subject: Integrated marketing communication strategies for textile dyestuff industry
Category: Business and Money > Advertising and Marketing
Asked by: www888-ga
List Price: $15.00

Posted: 31 Oct 2002 08:58 PST
Expires: 30 Nov 2002 08:58 PST
Question ID: 94274

Select an actual or potential marketing communications scenario within
a textile Dyestuff manufacturer such as BASF, Clariant and Ciba or
Yorkshire UK etc..Using the concepts and frameworks introduced
currently in marketing strategic books, make proposals upon how I
could accomplish an effective integrated communication strategy.

Clarification of Question by www888-ga on 04 Nov 2002 06:29 PST

Please be reminded that appropriate answers better be a complete form
of eassy structure. However, please find not only textile dyestuffs
industry but also other chemical or any other related but interesting
topics.
Thanks.

Answer

There is no answer at this time.

Comments

Subject: Re: Integrated marketing communication strategies for textile dyestuff industry
From: vir-ga on 31 Oct 2002 13:20 PST

It's not clear whether you're looking for an existing industry plan,
or help in developing one. Don Schultz has written "The New Marketing
Paradigm: Integrated Marketing Communications" which is recommended.

Northwestern University has two excellent resources for industry
partnership:
http://www.medill.northwestern.edu/imc
and 
http://www.kellogg.northwestern.edu/execed/course/communic/comm_000.htm

I hope that helps and good luck.

Subject: Re: Integrated marketing communication strategies for textile dyestuff industry
From: www888-ga on 05 Nov 2002 07:05 PST

I am sorry that i can not really get the answers from the web suggested,
Can anybody quote me more specific solutions.
THANKS.

Important Disclaimer: Answers and comments provided on Google Answers are general information, and are not intended to substitute for informed professional medical, psychiatric, psychological, tax, legal, investment, accounting, or other professional advice. Google does not endorse, and expressly disclaims liability for any product, manufacturer, distributor, service or service provider mentioned or any opinion expressed in answers or comments. Please read carefully the Google Answers Terms of Service.

If you feel that you have found inappropriate content, please let us know by emailing us at answers-support@google.com with the question ID listed above. Thank you.

Search Google Answers for

Google Home - Answers FAQ - Terms of Service - Privacy Policy