Google Answers Logo
View Question
 
Q: Cross Promotion/Marketing ( Answered 4 out of 5 stars,   1 Comment )
Question  
Subject: Cross Promotion/Marketing
Category: Business and Money > Advertising and Marketing
Asked by: tiger17-ga
List Price: $15.00
Posted: 01 Nov 2002 01:00 PST
Expires: 01 Dec 2002 01:00 PST
Question ID: 95152
We have a new range of products that we can sell to our existing
customers . We have always found face-to-face representation the best
by a long way. However we have very limited budgets , find
'advertising' [and or unspecific promos like mail outs ] brings very
poor results , and only have two sales reps to tell our hundreds and
hundreds of customers about these great products they are either
buying off someone else or buying a competitive product . I need ideas
for good , cheap , effective cross promotion/marketing to speed the
awareness up.
Answer  
Subject: Re: Cross Promotion/Marketing
Answered By: easterangel-ga on 01 Nov 2002 10:40 PST
Rated:4 out of 5 stars
 
Hi! Thanks for your interesting question.

The following links I will present here would give you ideas for the
cross promotion campaign of your company. Some are for small
businesses while others are for big ones which you could probably
modify so as to be relevant to your needs.

“Attract More Customers Through Cross-Promotion”
http://www.sayitbetter.com/nuggets/kmarketing/Nug_19.htm 

“Cross-Promotions”
http://www.waxworksonline.com/marketing_tips/crosspromotion.htm 

“Moving Up to More Elaborate – and Successful – Cross-Promotions”
http://www.sayitbetter.com/nuggets/kmarketing/Nug_07.htm 

If you have a website, it is one of the best sources of affordable and
at times free cross promotion ideas.

“Cross Promoting With Recommendations”
http://www.free-web-site-promotion.org/se_articles/cross_promotion.html

An example for a particular company like a pharmacy is used here which
you could pick tips upon.

“Pharmacists Can Attract Customers, Media, and Community Good Will
Through Community Cross-Promotions”
http://www.sayitbetter.com/nuggets/kmarketing/Nug_21.htm 

The next two links meanwhile is an example of cross promotion from the
big boys. You might learn a thing or two from them as well.

“Cross-Promotion Success Stories to Give You Ideas for Your Own
Cross-Promotions”
http://www.sayitbetter.com/nuggets/kmarketing/Nug_06.htm 

“High-end stores branch out with cross-promotion plan
by Kelly Johnson
http://sacramento.bizjournals.com/sacramento/stories/2001/01/08/newscolumn1.html

The next articles maybe of interest to you since it provide tips and
ideas on how to go about the process of creating your cross
promotional campaign.

“Milk marketing dollars with cross promotion”
http://washington.bizjournals.com/washington/stories/2001/01/15/smallb2.html

“The Secrets of Cross-Promotion”
http://www.inc.com/articles/marketing/market_methods/alliances/1259.html

“Five Ways to Cross-Promote to Attract More Customers While Spending
Less”
http://www.sayitbetter.com/nuggets/kmarketing/Nug_05.htm 

Search terms used: 
“cross promotion” ideas tips 

I hope these links would help you in your research. Before rating this
answer, please ask for a clarification if you have a question or if
you would need further information.

Thanks for visiting us. Good luck on your campaigns!

Regards,
Easterangel-ga
tiger17-ga rated this answer:4 out of 5 stars
Thank you very much. Great value .

Comments  
Subject: Re: Cross Promotion/Marketing
From: awse-ga on 01 Nov 2002 15:19 PST
 
I think it's v.good information and it's more than he want.
and thank you Easterangel-ga.

Important Disclaimer: Answers and comments provided on Google Answers are general information, and are not intended to substitute for informed professional medical, psychiatric, psychological, tax, legal, investment, accounting, or other professional advice. Google does not endorse, and expressly disclaims liability for any product, manufacturer, distributor, service or service provider mentioned or any opinion expressed in answers or comments. Please read carefully the Google Answers Terms of Service.

If you feel that you have found inappropriate content, please let us know by emailing us at answers-support@google.com with the question ID listed above. Thank you.
Search Google Answers for
Google Answers  


Google Home - Answers FAQ - Terms of Service - Privacy Policy