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Subject:
International Pricing for Profit
Category: Business and Money > Advertising and Marketing Asked by: witch2-ga List Price: $10.00 |
Posted:
01 Nov 2002 06:58 PST
Expires: 01 Dec 2002 06:58 PST Question ID: 95341 |
Hello, I'm looking for a case study about international pricing strategy of any international firm. The purpose of this case study is to show why the same product has a different prices in different countries. I need a very specific example of existing company (like Gillette, Levis, McDonald, Gucci etc.) Appreciate your help. |
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There is no answer at this time. |
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Subject:
Re: International Pricing for Profit
From: politicalguru-ga on 01 Nov 2002 07:33 PST |
Dear Witch, An interesting related issue is international pricing policy as reflected in the "Big Mac Index", published by the "Economist" each year, examining and comparing the price of a Big Mac in each country. You can read it (and about it) in the Economist: http://www.economist.com/markets/Bigmac/Index.cfm |
Subject:
Re: International Pricing for Profit
From: witch2-ga on 02 Nov 2002 02:08 PST |
Hi,Thanks for your comment...Do you have some other examples? I have too many people who making the assigment on McDonald, so I need to find something else... Appreciate your help. |
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