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Q: writing magazine cover lines; writing magazine Front of Book copy and see abov ( Answered,   0 Comments )
Question  
Subject: writing magazine cover lines; writing magazine Front of Book copy and see abov
Category: Miscellaneous
Asked by: jhw-ga
List Price: $100.00
Posted: 04 Nov 2002 13:10 PST
Expires: 04 Dec 2002 13:10 PST
Question ID: 98563
I am seeking information on:

1. how to WRITE magazine cover lines
2. how to design magazine covers
3. how to write and design magazine FRONT or BOOKS (known as FOB's)
how to write and design magazine TOC's (Table of Contents)
Answer  
Subject: Re: writing magazine cover lines; writing magazine Front of Book copy and see abov
Answered By: belindalevez-ga on 06 Nov 2002 01:03 PST
 
<Magazine cover lines.
Writing good cover lines is an essential part of selling magazines.
You only have a few seconds to interest a reader in buying your
publication. The most important consideration is to know your reader.
What are their needs? What will get their attention? What is their
reading level?

The lines that you print on the cover need to provide the hook that
will get them to pick up the magazine and scrutinise it more closely.
They should be short and to the point. The fewer the words the better.
They do not need to be grammatically correct. They just need to be
sufficient to convey the message.

Lines that work.
How to - How to become a millionaire overnight.
Questions  - Are you fed up with your job?
News – Scientists find cancer cure.
Confessions – My chocolate addiction nearly killed me.

Using psychology.
Appealing to peoples basic needs works. Maslow’s categorised human
needs into hierarchy which were categorised as physiological, safety,
belonging, esteem and self actualisation. The link below to Maslow
leads to a site that describes these needs in greater detail.

Checkout the competition.
Look at what your best selling competitors are doing. What works for
them will probably work for you.


Magazine cover design.
The cover photo that you use often has to be cropped and extended.
Most photographs need the top extended to allow space for the title of
the magazine. An explanation of this process is shown by clicking on
the link below to Magazine covers: Photojournalism of Illustration? 
The principles of the psychology of colour are given in the link below
to colour psychology.

Suggestions for the best software to use for book cover design are
given in the link.

Many of the principles that apply to magazine cover design also apply
to book cover design. Links are given below to sites that explain the
process in greater detail.>


<Additional links:>


<Secret formulas for writing headlines that sell.>
<http://www.web-source.net/secret_formulas.htm>

<Maslow.>
<http://www.ship.edu/~cgboeree/maslow.html>

<Magazine covers: Photojournalism or Illustration?>
<http://www.poynter.org/centerpiece/021601.htm>

<Step by step magazine cover design.>
<http://www.retouchpro.com/tutorials/magcover/>


<Designing eye-catching book covers.>
<http://www.writershelpdesk.com/Report_15.html>

<Book cover design & book interiors.>
<http://book-cover-design.com/information.html>

<Colour psychology
<http://www.netwrite-publish.com/color_psychology.htm>

<Best software for designing covers.>
<http://forums.about.com/ab-graphicssoft/messages?lgnF=y&tid=2431>

<Books – back cover design.>
<http://www.hodi.com/back_cover_design.html>

<Books – the spine.>
<http://www.hodi.com/back_cover_design.html>



<Search strategy>
<writing headlines>
<://www.google.com/search?q=writing+headlines&hl=en&lr=&ie=ISO-8859-1>


<Hope this helps.>
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