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Q: Selling promotional products to McDonalds ( Answered 5 out of 5 stars,   2 Comments )
Question  
Subject: Selling promotional products to McDonalds
Category: Business and Money > Advertising and Marketing
Asked by: wataru210-ga
List Price: $100.00
Posted: 08 Mar 2005 11:35 PST
Expires: 07 Apr 2005 12:35 PDT
Question ID: 486859
I am interested in selling promotional products to McDonald's for
possible use as fundraising products.  The bottom line is I want to
contact someone so that I can advertise my products to them.  Please
provide me with a primary contact, name, position, email, work address
of the best person to contact. If McDonald's is not available, I would
appreciate any company along the lines of Burger King, Kentucky Fried
Chicken / Taco Bell, Coca Cola, Pepsi, etc.  Please contact me for any
clarification of questions.  Thank you very much for
your time.

Request for Question Clarification by answerguru-ga on 09 Mar 2005 01:48 PST
Hello wataru210-ga,

Generally, organizations as large as McDonalds (or any of the others
that you have identified) will not specify individual contacts. There
are a few reasons for this:

1. They don't want to be flooded with suppliers looking to build a relationship
2. There are typically numerous people responsible for this function
and delegation of relationships with specific suppliers is done
internally
3. They want to maintain control over the supplier - giving you a
specific person's contact information would be detrimental to that
point.

That being said, I have found mailing addresses for each of the areas
in which McDonalds uses suppliers. Would this information suffice as
an answer?

Thanks,
answerguru-ga

Clarification of Question by wataru210-ga on 09 Mar 2005 21:47 PST
Thank you for your response.  Would you happen to have a telephone
number and/or email address for each of the areas which McDonald's
uses suppliers?  If we sent a letter to any of the areas, it would be
impossible to follow up with the letter unless it goes to a specific
individual.  Therefore, I am hoping that by contacting them by
telephone and/or email address, maybe I can obtain some possible
contact names.  Please let me know.

Request for Question Clarification by answerguru-ga on 12 Mar 2005 17:43 PST
I'm sorry, but after much searching and phong tag, I was not able to
obtain specific individuals connected with the supplier areas. What I
did find was a single number for the McDonalds headquarters in
Illinois. Upon calling them at this number, I was able to ask for
representatives in various departments, but they seem quite insistent
that contact information not be distributed.

If the mailing information as previously described, along with that
general phone number, is of value to you, please let me know. I
realize that it may not be worth the full list price that you are
offering, and so if you would like to repost the question (directed to
answerguru-ga) for a more appropriate amount, that would be fine.

Let me know how you would like to proceed.

Thanks,
answerguru-ga

Clarification of Question by wataru210-ga on 31 Mar 2005 11:35 PST
Sorry, I would definitely need a name.

To anybody else that can answer my question:

Please note that I require a name (their position), telephone number,
and their mailing address in order for the answer to be complete.  I
will pay $50 for each contact.  Additional contacts will be tipped for
at time of answer rating.

Request for Question Clarification by pafalafa-ga on 31 Mar 2005 11:51 PST
OK, I'll bite.

Here's one contact:


Sue Cox
Director Marketing  
McDonald's Corporation
McDonald Plaza
Oak Brook, Illinois 60523 
630.623.3000
sue_m.cox@mcd.com  



Althought the phone number is generic, the rest of the details are quite specific.


Is this the sort of thing you're after?  Let me know.


pafalafa-ga

Clarification of Question by wataru210-ga on 31 Mar 2005 13:38 PST
This is very close to perfect. If I can get a direct line, or an
extension number in addition, that would be fantastic. Please let me
know.
Answer  
Subject: Re: Selling promotional products to McDonalds
Answered By: pafalafa-ga on 31 Mar 2005 17:23 PST
Rated:5 out of 5 stars
 
wataru210-ga,

I'm glad to hear that the information I provided hit the mark for you.
 I've continued searching, and have found some other contacts that I
think you will be pleased to have.

Since these were pulled off of various different sources on the web,
they may not all be absolutely current.  However, I think you'll find
that most of them include valuable and valid contact information.

Very few sources provide direct phone numbers.  This is simply the way
of the world, and you'll need to deal with the operator at the "front
desk" before you can get through to your contacts.  However, the email
addresses may well provide direct contact.  Note that not all of the
contacts are HQ-based...a few are at McDonald's regional offices.


Best of luck in your ventures.  If you need any additional
information, just let me know.

pafalafa-ga


==========

Contacts at McDonald's

Barbara Shaben
barbara.shaben@mcd.com
Director of Marketing
240-497-3600
7600 Wisconsin Ave
Bethesda, MD 20814




The top guy at Mcdonald's is Charlie Bell.  
What the heck, might as well give him a try:

Charlie.bell@mcd.com

Charlie Bell
President, McDonald?s Corporation
21111 McDonald?s Drive
Oak Brook, IL 60523
Phone: 630-623-3000
Toll free: 800-244-6227
E-mail: Charlie.bell@mcd.com 







Jackie Hooper
Senior Director, Operations
McDonald's Corp.
2111 McDonald's Drive
Oak Brook, IL 60523
630-623-6918
jackie.hooper.@mcd.com



[If you have a diversity angle to your product, you might want to
consider this contact]
Kevin Bradley
Director of Diversity Initiatives
1 McDonald's Plaza
Oak Brook, IL 60523
630-623-3000
kevin.bradley@mcd.com






margo.nelson@mcd.com
Margo Nelson
[appears to be an assistant to senior executives at McDonald's, but no
further information is available]





Mark Carlson
Creative Director, McDonalds
2111 McDonald's Drive P2E
Oak Brook, IL 60523
630-623-3124
mark.carlson@mcd.com




Beth Bullock
Regional Market Director
781-461-4759
Beth.bullock@mcd.com



[More menu-oriented than promotional, but still...]
Deborah L McDaniel 
McDonald's Corporation 
Director Menu Management 
2915 Jorie Blvd.
Oak Brook, IL 60523 
630/ 623-8037 
deboralmcdaniel@mcd.com 
Secretary's Name: Judi Mertz 




Vicky Free
Marketing Director  
McDonald's Corporation
McDonald Plaza
Oak Brook, Illinois 60523
USA  
630.623.3000
vicky.free@mcd.com 
http://www.mobe.com/next/bio/vickyf.html



Again, let me know if there's anything else I can do for you.




search strategy -- Google search on [ (director OR manager) marketing "mcd.com" ]

Clarification of Answer by pafalafa-ga on 01 Apr 2005 17:17 PST
wataru210-ga,

Thanks so much for the stars and the other nice feedback.

My original search was exclusively focused on McD's, so I'm afraid I
don't have any of the others at hand.  However, you should certainly
feel free to post an additional question letting us know what you
need.  There's nothing special about McDonald's that I know of...I
think other restaurants can also be searched in similar fashion.

Best of luck to you,

paf
wataru210-ga rated this answer:5 out of 5 stars
Great contacts.
Would be glad to have contacts for any of the other companies I first
mentioned as well.
If you might have contacts for them, please let me know and I will
post another question.

Comments  
Subject: Re: Selling promotional products to McDonalds
From: wataru210-ga on 07 Jun 2005 07:51 PDT
 
promoguy-ga,

Are your contacts for 'Marketing Directors' in the respective companies?

If so, can you give me a slightly more detailed company list?

Also, how much $ do you want per contact?
Subject: Re: Selling promotional products to McDonalds
From: pafalafa-ga on 07 Jun 2005 08:03 PDT
 
Hello wataru210-ga,

Some questions just take on a life of their own, it seems.

I just want to let you know that promoguy-ga is not an official GA
researcher (researcher names appear in blue and are hyperlinked). 
Posting contact information is against the rules at GA, so that --
strictly speaking -- you would not be able to contact promoguy for any
sort of off-site arrangement.

However, my original offer certainly stands.  If the McDonald's
contacts were useful, I'd certainly be willing to look for contacts at
other companies as well.  All you need do is post another question
here at Google Answers.

Cheers,

paf

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