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Q: Cosmetic Press Coverage ( Answered 5 out of 5 stars,   0 Comments )
Subject: Cosmetic Press Coverage
Category: Business and Money
Asked by: santabarbara-ga
List Price: $50.00
Posted: 12 Apr 2005 17:01 PDT
Expires: 12 May 2005 17:01 PDT
Question ID: 508556
I would like to locate any and all press mentions in the last year for
a  product called "Yu-Be Moisturing Skin Cream". I am especially
interested in coverage from popular womens and mens health
and beauty magzines such as the following:

Allure  American Salon  Better Homes & Gardens  Bust  Cargo  Complex
Magazine  Cosmetic Dermatology  Cosmetic World  Cosmopolitan  Dayspa
Magazine  Dermascope  Elle  Esquire  FHM Magazine  Glamour  Good
Housekeeping  GQ  Harper's Bazaar  InStyle  Jane  Jane  LA Times
Outdoors Section  Ladies Home Journal  Ladies Home Journal  Lucky 
Marie Claire  Maxim  Men's Health Magazine  Modern Salon Magazine 
More  More  More  Nails Magazine  Natural Health Magazine  Oprah - O
Magazine  Organic Style  Real Simple  Redbook  Salon Today Magazine 
Self  Shape  Shop Etc.  Skin Inc.  Stuff Magazine  Town & Country 
Vanity Fair  Vogue  W Magazine  Woman's Day  Women's Wear Daily

Request for Question Clarification by pafalafa-ga on 14 Apr 2005 10:45 PDT

Hello there.

I took a pretty good look at the press on Yu-Be, but there doesn't
seem to be a great deal available -- at least not in online resources.

Many of the publications you listed are not routinely indexed in major
databases -- even the ones that focus on popular publications -- so it
may well be that there are more Yu-Be mentions to be found.

However, even the offical Yu-Be site only lists a handful of press
mentions for their product -- I imagine you've seen this already,

But in general, I did not find very much press on this product, except
for some small mentions in:

The NY Daily News


The Post-Tribune (Gary, Indiana)

and a publication called 

Gifts & Decorative Accessories Magazine

That's it.

The InStyle and Gifts and Decorative Accessories clips are shown on
the Yu-Be website (along with a few others) but the site does not
include the newspaper articles that I found.

I can post the full citation and the text of the hits I have found as
an answer to your question if you'd like.  But before I do so, I just
wanted to make sure this would be satisfactory, even with a small
number of listings.

Let me know what you think.


Clarification of Question by santabarbara-ga on 14 Apr 2005 20:10 PDT
Thanks pafalafa-ga.

I should have mentioned that I already had those articles. I searched
Factiva, Lexis/Nexis, Dialog and NewsLibrary. However, I am in Beijing
China and the both the and sites are
blocked. I can not access either of them. I was hoping that you could
find more coverage but if none is out there, it is impossible to find
more. Do you want me to pay you the 50 dollars?


Clarification of Question by santabarbara-ga on 15 Apr 2005 03:42 PDT
You did a thorough and complete job. There is just not much out there.
I would be happy to accept your answer to this question and pay the
fee, no problem. Thanks for you efforts!
Subject: Re: Cosmetic Press Coverage
Answered By: pafalafa-ga on 15 Apr 2005 11:43 PDT
Rated:5 out of 5 stars
Hello again,

Thanks so much for giving me the go-ahead to answer your question. 
It's not often someone offers to pay for a researcher's effort, as
well as for the research results, and your gesture is much

It sounds as if you already have a pretty full accounting of recent
press on Yu-Be, but here are excerpts from two items that may have
escaped your review:

New York Daily News 
February 22, 2004 


Colin Heywood spends most of his time in The Bathroom.

No, he's not sick. The British expat simply wanted there to be no
doubt about what he sells in his West Village bath-product shop.

Heywood goes out of his way to stock au courant items (no Burt's Bees
or Philosophy here), some of which are not distributed widely on this
side of the Atlantic. His shop is the only place outside London to get
the rehydrating Lotil Cream ($8.50). The new line of triple-milled
Claus Porto rose bath soaps ($7) just arrived stateside. And the
Japanese Yu-be moisturizer ($25) hasn't been seen elsewhere in the

The Post - Tribune (Gary, Indiana) 
Feb 15, 2005 


Don't spend this winter in fear of the cold. Instead, step out with
confidence after a trip to C.O. Bigelow with its Yu-Be Moisturizing
Skin Cream. This best-selling moisturizer in Japan contains glycerin,
camphor and vitamins E and B2. The non-greasy formula helps to protect
skin exposed to cold, wind, water and sun. It also helps to heal split
cuticles and smooth rough, dry skin on hands, elbows, knees and feet.
For more information, call (800) 793- 5433 or visit

and of course, there's the coverage at the Yu-Be site itself:

Feb/March 2005 ISSUE OF

Jan/Feb 2005 ISSUE OF
Spa Magazine

InStyle Magazine

Lucky Magazine

August 2004 ISSUE OF
ESTYLO Magazine

Fresh Outlook Magazine

Gifts & Decorative Accessories Magazine

August 2004

September 2004 ISSUE OF
JADE Magazine

November 2004 issue of

In addition, I checked Google News and Yahoo News for any other recent
items, but nothing came up, I'm afraid.

Let me know if there's anything else I can help you with on this one.


search strategy:  search of various newspaper and magazine databases
and online sources for [ "Yu-Be" ]
santabarbara-ga rated this answer:5 out of 5 stars
Good and complete service. Well done!

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